Retailers' returns policies present critical conversions and customer retention moments in European shoppers' buying journeys, a new report from KPS, an agile transformation consultancy, reveals MORE
PresentationsWhy eCommerce marketers have to look beyond ROI on Marketing spend. The post The Economics of eCommerce Conversion Optimization appeared first on Dynamic Yield. MORE
You have to present a compelling offer via a compelling medium to people who will actually find it compelling, in a place those people will actually see it. Ad fatigue is an ever-present challenge on Facebook, and it’s best to rotate in and test new ads every 2 weeks. MORE
Last week, Internet guru and Kleiner Perkins investor, Mary Meeker, presented her highly anticipated 2017 Internet Trends report at the Code Conference in California. We love this report; it validates so many of the trends we see emerging everyday through conversations with our customers and industry feedback. We broke down a 4 key takeaways that impact our industry most MORE
This contextuality gives us a lot of power over the presentation layer. Instead of coding up a client, the API presents the link or chooses not to. Companies want to engage more customers, in more ways, and in more environments. MORE
5 thoughts on the future of personalization, eCommerce and digital experiences, based on a day of presentations by true personalization pioneers. The post Reflecting on Dynamic Yield’s Inaugural Personalization Pioneers Summit appeared first on Dynamic Yield. MORE
In today's Bronto Summit 2017 keynote presentation, Carolyn Sparano offered an inside look at her vision for the future. What's at the heart of it? The post The Future Is Now appeared first on Bronto Blog. Bronto Summit Events Marketing Strategy MORE
Present an option to buy. Just launching a business won’t make people buy. Forget about the dreams of customers lining up and sitting with their wallets in hand waiting for you to launch, and crashing your server with traffic. MORE
For instance, you can opt for a marketplace account, which gives you greater control over both price and presentation. Amazon is a game-changer, and economic multiplier and a trendsetter rolled into one. You’ve heard the hyperbole before, but in this case, it’s an understatement. MORE
Please take less than 4 minutes to register and vote to help us present. Jeffrey and I have a handful of Audible codes left for free audio book copies of Be Like Amazon: Even a Lemonade Stand Can Do It. MORE
Is it because a business offers competitive prices, an attractive presentation of the right number of relevant items, or was it the targeted offers personalized to each shopper? MORE
I keynoted ConversionJam in Stockholm and presented the 4 Pillars of Amazon Success. CyberMonday is becoming one of the most critical days for retailers today. According to IBM, Cyber Monday retailers saw online sales increase by 16.7 percent over last year. MORE
Finally, the respective Targeting and Exclusion audiences are presented and mapped to each segment for easy implementation. I’ve covered the Retargeting Matrix framework in blogs , podcasts and presentations. MORE
Erin Elofson, head of retail, financial services and telecom, Facebook Canada, got right to the point in her presentation, “The Hacker Way: Building a Culture of Retail Innovation.” Click here to view all available conference presentations. MORE
Last week I presented a webinar “A New Age for Smart Cities” as part of Philips’ Lighting University. Many cities have invested in new lighting initiatives replacing traditional lights with LED solutions including remote management capabilities. But the talk last week stressed the need for these initiatives to be part of a broader strategy. It [… MORE
I recently presented (slides below) at Conversion World. PRESENTATION DESCRIPTION: Why Has CRO Become a Dead-End? “We During this presentation you will learn: why conversion rate, an output metric, can’t be optimized like an input. If you want to be part of the solution, don’t miss this presentation. Sam Hurley ; Digital Marketing influencer and Founder of OPTIM-EYEZ , asked me the following eight questions. MORE
This means only your customers see the prices –– and that prices can be presented exactly as negotiated for individual customers. If a user is not presented with all of the information –– from sizing charts, to ingredient lists, to how-to guides –– they will seek it elsewhere. MORE
We present a thorough comparison of the two eCommerce platforms based on our knowledge. We love, hate and work with both Woocommerce and Prestashop. We break it down without any bias. Leaving all subjectivity at the door so that anyone who reads this article will be able to make an educated decision. If you had your share of bad eCommerce decisions, now is your chance to make a good move! The post PrestaShop vs. Woocommerce – What is the bottom line? appeared first on Canonicalized. MORE
At this year’s PROSPER Show in Las Vegas, he gave a fantastic presentation about how to build a value ladder, beginning with free educational content (i.e. Does this sound familiar? I built a website, promoted it on Facebook and am getting a lot of visitors, but no one is buying. MORE
PresentationsInsights from powering tens of millions of recommendations. The post Understanding Product Recommendations appeared first on Dynamic Yield. MORE
Does Facebook's Instant Articles program present publishers with new mobile advertising monetization opportunities? The post Facebook Instant Articles: A New Monetization Opportunity for Publishers? appeared first on Dynamic Yield. MORE
In a sea of hungry competition, it is vital customers are presented with clear navigation, well-merchandised products and an easy flow to checkout. First impressions matter. . MORE
PresentationsWhy do retailers struggle to drive conversions on mobile? The post The State of Personalization in Mobile Commerce appeared first on Dynamic Yield. MORE
Britt presented "5 Facebook Fails: How to Market Better on Facebook for B2B." On August 10, Kyle J. Watch the 1-minute recap below: HubSpot MORE
We’ll be starting up some speaker presentations right at 5:15 (yes, there will be speakers), which will be running throughout the event. These presentations are meant to serve as an overview for all in attendance, just giving a little more background and depth about what it is we do at ROI. MORE
Fast Company presents: Innovating the customer experience. The countdown to Shop.org 2017 is on, and that means it’s time to pick the best sessions to attend so you don’t miss a thing. MORE
The post [Presentation] Deliver Powerful Personalized Experiences appeared first on Dynamic Yield. Learn how to plan and orchestrate your marketing personalization and optimization strategy. MORE
PresentationsWhat won’t change in the months and years ahead? The post Predictions for the Future of Personalization appeared first on Dynamic Yield. MORE
This is the time when you — unknown retailer — present risk to the consumer. Checkout optimization is a frequently overlooked area for retailers looking for routes to increase online revenue. MORE
in the present and the future. Guidance Tech Leaders Scholarship 2017. Without a guide the Internet and its vast expanse can seem. like the Wild West of information and possibility. For businesses, governments, and creatives to make the most of this powerful. MORE
Add a little extra to eTail with this VIP party presented by Zaius. If you work in ecommerce on the east coast, you’re already eagerly anticipating the upcoming eTail East 2017 Conference in Boston. MORE
I really like this tactic being used on ionsolar.com. It all comes down to being unexpected. So many sites put the grand total of happy customers – this is expected. People will gloss over this. Because shoppers’ brains are filtering out marketing speak. MORE
PresentationsMobile must become a top priority for any revenue-driven business. The post Mobile Personalization: A $169 Billion Opportunity appeared first on Dynamic Yield. MORE
However, there’s a now growing trend among top brands to move away from monolithic commerce technologies that combine content presentation capabilities with catalogues, carts and commerce. MORE
And in January, the CMO of Coca-Cola presented analytic proof that TV delivers stronger ROI than digital. Marketers are having a Back to the Future moment: AdWeek, MarketWatch, MarketingProfs, and others have sung the praises of television. With cable-cutters, cord-nevers, and Millennials’ preference for over-the-top (OTT) TV viewing, it’s easy to predict the demise of […]. advertising B2C marketing brand building branding marketing & strategy media media buying MORE
How you present your brand across the web matters –– and it matters from day 1. Branding isn’t just about an identity or logo – it’s your marketing messages, your tone-of-voice, how you present yourselves, how you deliver and respond to your customers, and much more. MORE
PresentationsConsumers expect shopping experiences that are tailored for them. The post Proven Personalization Wins to Increase eCommerce Revenue appeared first on Dynamic Yield. MORE
PresentationsHow and where to implement personalized recommendations in the purchase funnel. The post Improving Revenue through Dynamic Recommendations appeared first on Dynamic Yield. MORE
These five KILLER conversion optimization presentations cut through the clutter. The post 5 Killer Conversion Optimization Presentations of 2014 appeared first on Dynamic Yield. With so much conversion optimization advice, it’s easy to get overwhelmed. MORE
PresentationsHow we use our own platform to increase conversions. The post Drinking Our Own Brew on DynamicYield.com appeared first on Dynamic Yield. MORE
If you’re presenting a pop up to a first time visitor, the goal is to get a conversion. In short, Google does not want you to present a pop up to visitors immediately after they click through from a Google search result. This presents visitors with a decision that they must make. MORE
Presentation Related Topics 
Dynamic Yield
APRIL 20, 2015
The post [Presentation] Deliver Powerful Personalized Experiences appeared first on Dynamic Yield. Learn how to plan and orchestrate your marketing personalization and optimization strategy.
Dynamic Yield
AUGUST 22, 2017
PresentationsWhy eCommerce marketers have to look beyond ROI on Marketing spend. The post The Economics of eCommerce Conversion Optimization appeared first on Dynamic Yield.
Dynamic Yield
DECEMBER 11, 2014
These five KILLER conversion optimization presentations cut through the clutter. The post 5 Killer Conversion Optimization Presentations of 2014 appeared first on Dynamic Yield. With so much conversion optimization advice, it’s easy to get overwhelmed.
Rishi Rawat
SEPTEMBER 25, 2017
I really like this tactic being used on ionsolar.com. It all comes down to being unexpected. So many sites put the grand total of happy customers – this is expected. People will gloss over this. Because shoppers’ brains are filtering out marketing speak.
Dynamic Yield
AUGUST 17, 2017
PresentationsWhy do retailers struggle to drive conversions on mobile? The post The State of Personalization in Mobile Commerce appeared first on Dynamic Yield.
Retail Technology Review
AUGUST 1, 2017
Retailers' returns policies present critical conversions and customer retention moments in European shoppers' buying journeys, a new report from KPS, an agile transformation consultancy, reveals
Omniconvert
AUGUST 30, 2017
In his presentation about CRO strategy, Paul shared how he and his team approach […].
Bryan Eisenberg
JUNE 2, 2016
I recently presented (slides below) at Conversion World. PRESENTATION DESCRIPTION: Why Has CRO Become a Dead-End? “We During this presentation you will learn: why conversion rate, an output metric, can’t be optimized like an input. If you want to be part of the solution, don’t miss this presentation. Sam Hurley ; Digital Marketing influencer and Founder of OPTIM-EYEZ , asked me the following eight questions.
Forrester eCommerce
OCTOBER 6, 2017
Last week I presented a webinar “A New Age for Smart Cities” as part of Philips’ Lighting University. Many cities have invested in new lighting initiatives replacing traditional lights with LED solutions including remote management capabilities. But the talk last week stressed the need for these initiatives to be part of a broader strategy. It […
Dynamic Yield
SEPTEMBER 20, 2017
5 thoughts on the future of personalization, eCommerce and digital experiences, based on a day of presentations by true personalization pioneers. The post Reflecting on Dynamic Yield’s Inaugural Personalization Pioneers Summit appeared first on Dynamic Yield.
Forrester eCommerce
AUGUST 9, 2017
And in January, the CMO of Coca-Cola presented analytic proof that TV delivers stronger ROI than digital. Marketers are having a Back to the Future moment: AdWeek, MarketWatch, MarketingProfs, and others have sung the praises of television. With cable-cutters, cord-nevers, and Millennials’ preference for over-the-top (OTT) TV viewing, it’s easy to predict the demise of […]. advertising B2C marketing brand building branding marketing & strategy media media buying
Groove
AUGUST 15, 2017
Britt presented "5 Facebook Fails: How to Market Better on Facebook for B2B." On August 10, Kyle J. Watch the 1-minute recap below: HubSpot
ROI Revolution
JULY 13, 2017
We’ll be starting up some speaker presentations right at 5:15 (yes, there will be speakers), which will be running throughout the event. These presentations are meant to serve as an overview for all in attendance, just giving a little more background and depth about what it is we do at ROI.
Dynamic Yield
MAY 28, 2015
Does Facebook's Instant Articles program present publishers with new mobile advertising monetization opportunities? The post Facebook Instant Articles: A New Monetization Opportunity for Publishers? appeared first on Dynamic Yield.
BigCommerce
MARCH 31, 2017
This means only your customers see the prices –– and that prices can be presented exactly as negotiated for individual customers. If a user is not presented with all of the information –– from sizing charts, to ingredient lists, to how-to guides –– they will seek it elsewhere.
Bronto
APRIL 24, 2017
In today's Bronto Summit 2017 keynote presentation, Carolyn Sparano offered an inside look at her vision for the future. What's at the heart of it? The post The Future Is Now appeared first on Bronto Blog. Bronto Summit Events Marketing Strategy
Guidance
OCTOBER 18, 2017
For instance, you can opt for a marketplace account, which gives you greater control over both price and presentation. Amazon is a game-changer, and economic multiplier and a trendsetter rolled into one. You’ve heard the hyperbole before, but in this case, it’s an understatement.
Lemonstand
JUNE 8, 2017
Is it because a business offers competitive prices, an attractive presentation of the right number of relevant items, or was it the targeted offers personalized to each shopper?
Bryan Eisenberg
AUGUST 25, 2017
Please take less than 4 minutes to register and vote to help us present. Jeffrey and I have a handful of Audible codes left for free audio book copies of Be Like Amazon: Even a Lemonade Stand Can Do It.
BigCommerce
AUGUST 3, 2017
Present an option to buy. Just launching a business won’t make people buy. Forget about the dreams of customers lining up and sitting with their wallets in hand waiting for you to launch, and crashing your server with traffic.
BigCommerce
JUNE 6, 2017
Finally, the respective Targeting and Exclusion audiences are presented and mapped to each segment for easy implementation. I’ve covered the Retargeting Matrix framework in blogs , podcasts and presentations.
Zaius
SEPTEMBER 19, 2017
Fast Company presents: Innovating the customer experience. The countdown to Shop.org 2017 is on, and that means it’s time to pick the best sessions to attend so you don’t miss a thing.
Canonicalized
JANUARY 16, 2016
We present a thorough comparison of the two eCommerce platforms based on our knowledge. We love, hate and work with both Woocommerce and Prestashop. We break it down without any bias. Leaving all subjectivity at the door so that anyone who reads this article will be able to make an educated decision. If you had your share of bad eCommerce decisions, now is your chance to make a good move! The post PrestaShop vs. Woocommerce – What is the bottom line? appeared first on Canonicalized.
BigCommerce
APRIL 21, 2017
How you present your brand across the web matters –– and it matters from day 1. Branding isn’t just about an identity or logo – it’s your marketing messages, your tone-of-voice, how you present yourselves, how you deliver and respond to your customers, and much more.
GetElastic
JULY 26, 2017
However, there’s a now growing trend among top brands to move away from monolithic commerce technologies that combine content presentation capabilities with catalogues, carts and commerce.
Cegid
JUNE 29, 2017
Erin Elofson, head of retail, financial services and telecom, Facebook Canada, got right to the point in her presentation, “The Hacker Way: Building a Culture of Retail Innovation.” Click here to view all available conference presentations.
Salsify
JUNE 7, 2017
Last week, Internet guru and Kleiner Perkins investor, Mary Meeker, presented her highly anticipated 2017 Internet Trends report at the Code Conference in California. We love this report; it validates so many of the trends we see emerging everyday through conversations with our customers and industry feedback. We broke down a 4 key takeaways that impact our industry most
Dynamic Yield
JANUARY 25, 2017
PresentationsWhat won’t change in the months and years ahead? The post Predictions for the Future of Personalization appeared first on Dynamic Yield.
BigCommerce
AUGUST 8, 2017
You have to present a compelling offer via a compelling medium to people who will actually find it compelling, in a place those people will actually see it. Ad fatigue is an ever-present challenge on Facebook, and it’s best to rotate in and test new ads every 2 weeks.
Dynamic Yield
NOVEMBER 23, 2016
PresentationsHow and where to implement personalized recommendations in the purchase funnel. The post Improving Revenue through Dynamic Recommendations appeared first on Dynamic Yield.
Dynamic Yield
NOVEMBER 23, 2016
PresentationsHow we use our own platform to increase conversions. The post Drinking Our Own Brew on DynamicYield.com appeared first on Dynamic Yield.
Dynamic Yield
NOVEMBER 23, 2016
PresentationsConsumers expect shopping experiences that are tailored for them. The post Proven Personalization Wins to Increase eCommerce Revenue appeared first on Dynamic Yield.
Traffic and Sales
MARCH 16, 2017
If you’re presenting a pop up to a first time visitor, the goal is to get a conversion. In short, Google does not want you to present a pop up to visitors immediately after they click through from a Google search result. This presents visitors with a decision that they must make.
Guidance
JUNE 28, 2017
in the present and the future. Guidance Tech Leaders Scholarship 2017. Without a guide the Internet and its vast expanse can seem. like the Wild West of information and possibility. For businesses, governments, and creatives to make the most of this powerful.
BigCommerce
APRIL 12, 2017
At this year’s PROSPER Show in Las Vegas, he gave a fantastic presentation about how to build a value ladder, beginning with free educational content (i.e. Does this sound familiar? I built a website, promoted it on Facebook and am getting a lot of visitors, but no one is buying.
Zaius
AUGUST 8, 2017
Add a little extra to eTail with this VIP party presented by Zaius. If you work in ecommerce on the east coast, you’re already eagerly anticipating the upcoming eTail East 2017 Conference in Boston.
GetElastic
AUGUST 16, 2017
This contextuality gives us a lot of power over the presentation layer. Instead of coding up a client, the API presents the link or chooses not to. Companies want to engage more customers, in more ways, and in more environments.
BigCommerce
JUNE 20, 2017
In a sea of hungry competition, it is vital customers are presented with clear navigation, well-merchandised products and an easy flow to checkout. First impressions matter. .
BigCommerce
APRIL 18, 2017
This is the time when you — unknown retailer — present risk to the consumer. Checkout optimization is a frequently overlooked area for retailers looking for routes to increase online revenue.
Bryan Eisenberg
DECEMBER 9, 2016
I keynoted ConversionJam in Stockholm and presented the 4 Pillars of Amazon Success. CyberMonday is becoming one of the most critical days for retailers today. According to IBM, Cyber Monday retailers saw online sales increase by 16.7 percent over last year.
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