4 Ways Retailers Use Digital Technology to Improve the Brick-and-Mortar Experience
Sailthru
MAY 16, 2019
more retail stores will close, with apparel, electronics and home furnishings being hit especially hard. Using digital data to bring personalized customer experiences is challenging, but plenty of retailers are bridging the gap between on- and offline with technology such as beacons, in-store navigation and connected loyalty programs.
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