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Top Customer-Driven B2B eCommerce Trends

GetElastic

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. Read the ebook.

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A Beginners Guide to Ecommerce Content Marketing

Ecommerce Platforms

Obviously, customer retention is key to a successful online store; repeat customers are way more profitable than one-off purchasers. What About SEO? When crafting a blog post, bear SEO in mind. Over time, you’ll eventually rank organically for search terms your customers type into Google. A subheading.

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How to Do Quarterly Content Planning to 10x Content Output

Kissmetrics

A few business goals you can achieve with your content include: brand awareness customer acquisition sales customer retention engagement levels. SEO performance : Check factors like page ranking, backlinks acquired, and the keywords the page is ranking for as indicators of SEO performance. White Papers.