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The 3 big problems with omnichannel retail

Steve Dennis

At the final session of our retreat then CEO Arthur Martinez made a bold–and as it turns out rather prophetic–statement which went something like this: “the future of Sears will be dictated by our ability to meet our customer’s needs anytime, anywhere, anyway.” Customers don’t care about channels. Embrace the blur.

article thumbnail

The 3 big problems with omnichannel retail

Steve Dennis

At the final session of our retreat then CEO Arthur Martinez made a bold–and as it turns out rather prophetic–statement which went something like this: “the future of Sears will be dictated by our ability to meet our customer’s needs anytime, anywhere, anyway.” Customers don’t care about channels.