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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

According to the survey of American shoppers: 74% shopped at large retailers. 36% shopped at category-specific online retailers. In fact, 65% of consumers surveyed by DigitalCommerce360 said that they felt comfortable purchasing from third-party sellers they never heard of before on marketplaces.

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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

The Number 1 SaaS Ecommerce Platform Internet Retailer’s 2018 survey found BigCommerce to be the #1 SaaS ecommerce platform preferred by mid-market and enterprise retailers. Learn more by downloading their report. SaaS ecommerce platforms. Hosting Environment: Cloud. The ability to personalize sales and services to your liking.