Steve Dennis
APRIL 14, 2019
Amid all the doom and gloom about physical retail, there are quite a few unsung stories of robust growth and solid profitability. At Home Group, the Plano, Texas-based chain of home decor superstores, is one of them. Despite the brand’s relative success, reports emerged late last week that because of poor stock performance the company was exploring sale options.
eCommerce CEO
APRIL 14, 2019
The thought of starting an ecommerce profit machine gets everyone excited. But very few people I speak with spend any time crunching numbers before they get started. Profitability isn’t guru magic, its math. And the first key equation is your break-even point. Going in without calculating your break-even point will land you flat on your butt. About 80% of ecommerce businesses fail despite the massive opportunity on the internet.
Email Audience
APRIL 14, 2019
Despite social media seeming to be the most prominent player in today’s digital marketing landscape, it is the email that has been found to bring in more ROI at 3,800%. A factor to this success is its vast number of users. By 2022, it’s expected that the number of email users will be at 4.3 billion. And because email reigns king in this ever-evolving digital world, the future has something new in store for email marketers. 1.
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