Demac Media

JUNE 22, 2017

To a large extent, today’s consumers want their online shopping experience to be as seamless and intuitive as possible; borrowing some of the conveniences of in store experience like being able to ask someone any question you’d like, while giving them the privacy needed for comfortable shopping experience. Letting you shop at your own pace.

Technology 34

Technology Payment Services Merchant Services Payments 34

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What about customer privacy and the use of data? Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?

Customer Data

Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

eCommerce