6 Trends that Point To a Holistic Approach to Ecommerce
Retail TouchPoints
APRIL 30, 2021
The importance of omnichannel has been preached for years, yet most ecommerce entrepreneurs are stuck in multichannel mode. Thriving in 2021 will require shifting away from the purchase-focus of multichannel to the customer-centric mindset of omnichannel. 1: The Customer is the Channel. This is true omnichannel.
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