article thumbnail

Lightspeed HQ Ecommerce Review: The Perfect Solution for Integrating with a POS

Ecommerce Platforms

As the perfect accompaniment to your point of sale software and retail POS, the lightspeed eCommerce service helps companies to make the most of their sales strategy online. As a convenient alternative to other tools like Shopify, Lightspeed promises access to all of the information that small businesses need to make sales.

article thumbnail

38 Ecommerce Terms Every Marketer Needs to Know

Optimizely

But whether you’re new to ecommerce, or just strapped for time, it’s important to keep track of all the latest technologies and terms everyone’s talking about, from search engine optimization to PPC to AdWords. This cart abandonment email from Casper is both persuasive and low-pressure—a win-win! .

eCommerce 199
article thumbnail

Ecommerce Terms You Need To Know To Manage Your Digital Business

FastSpring

Pay Per Click (PPC). Point-of-sale (POS). The transaction that takes place between a merchant and a customer when a product or service is purchased, commonly using a point of sale system to complete the transaction. Shopping cart. A leading, worldwide payment processing company. Quantitative Metrics.