Tubi Advertising Guide: How it Works & Ad Costs
CPC Strategy
APRIL 1, 2024
The number of Americans who watch television via cable or satellite has plummeted from 76% in 2015 to 56% in 2021. And over 65% of cord-cutters want free or reduced cost ad-supported services — like Tubi. Among viewers aged 18-24, 87% choose to access TV content through the internet.
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