Remove 2017 Remove Customer Data Remove Customer Retention Remove Shipping Costs
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What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

Now, just four years later, it’s the only baby and children’s clothing online store that was picked to be a part of Facebook’s 2017 U.S. return on Instagram ad spend, 47% decrease in cost per purchase, and an incredible $0.11 average cost per conversion. average cost per conversion. And how does he keep costs so low?

Blog 205
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How E-Commerce Companies Can Compete in an Amazon-Dominated World

Kissmetrics

Some may tell you that even if you can’t compete with their scale, you can compete in other ways, like offering competitive discounts and free shipping for your own customers. But in terms of product pricing, you still probably can’t offer a better deal to your customers than the price they could find on Amazon.

eCommerce 210
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The Goldilocks Method of Discounting

eCommerceFuel

Drew also talks about how to run promotions without reducing the value of your brand and why it’s crucial to strike a balance – find a Goldilocks zone – between discounts and full-priced sales. So I talk about how to use your customer data to develop ROI-driven marketing campaigns. Subscribe: iTunes | Stitcher.

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5 Loyalty Program Strategies For Shopify Plus Stores

Smile.io

But whatever you choose, the ultimate goal is always to improve customer retention.    💡 "The sole purpose of a loyalty program is to turn one-time customers into repeat customers and build a loyal following." more returning customers. " - Smile.io Convinced yet? 

Shopify 74
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Last year, low prices and the ability to purchase online were the top concerns for customers. Business being good isn’t always a good thing.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [January 2022]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. are seeing customers be less willing to pay full price. Business being good isn’t always a good thing. eMarketer). How did it happen?

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How Coronavirus (COVID-19) Is Impacting Ecommerce [November 2021]

ROI Revolution

What started as factory shutdowns has snowballed into issues across the entire supply chain, from material and labor shortages to increased freight prices to extremely delayed shipping. Rising costs are making it even more difficult for businesses to get their products delivered to stores and customers alike.