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Choosing the Right eCommerce KPIs: A Guide for Sellers

Algopix

It’s more cost-effective to retain existing customers than acquire new ones, making these metrics extremely valuable: Customer Acquisition Cost (CAC): This metric tells you how much it costs to acquire a new customer. A high retention rate is a sign of a loyal customer base.

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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. Automatic price optimization. Assistive customer service.

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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business. Why Focus on Customer Retention? To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates.

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How to Start a Subscription Business that Works

Ecommerce Platforms

You may initially start thinking about the downsides like the fact that you might have to ship out thousands or millions of curated boxes, making for a rather expensive endeavor. Improving your customer lifetime value is the key here, and a subscription business has that built into the model. Customer Acquisition Costs Decrease.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

Customer acquisition costs online have reached unprecedented levels, which means marketing leaders are trying to diversify their toolkits. However, brands cannot underestimate the importance of implementing a compliant and transparent process for collecting and using customer data. . Stand Out Beyond Free Shipping .

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How to Seamlessly Migrate Your Rewards Program

Smile.io

In these cases, the question quickly becomes—how do you migrate your customers, data, and entire rewards program to another provider? Your customers might be familiar with a specific look and feel, and you might be accustomed to operating and analyzing your program in certain ways.  

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How Loyalty and Membership Programs Increase Your Amusement Park Revenue

Korona

One of the most effective strategies for encouraging customer retention and increased consumer spending is to implement loyalty and membership programs. This is evident from the fact that almost 83% of customers are more likely to stay faithful to an organization with a loyalty platform. How Does It Work for Amusement Parks?