Retail TouchPoints

SEPTEMBER 13, 2021

Many industry experts commented on the speed with which retailers — even those that had been slow to embrace online sales, such as grocers — pivoted their operations in the suddenly ecommerce-heavy environment of 2020. ecommerce is expected to continue in 2021, according to eMarketer , which also projects that digital sales in the U.S.

eCommerce 248

eCommerce White Paper Omnichannel BigCommerce 248

ROI Revolution

MAY 23, 2022

In the digital age, video advertising is a key part of any successful ecommerce strategy. In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. of managers, and 42.7% named social commerce, and 43.7% of doers, 39.5%

Social Media 78

Social Media eCommerce White Paper Mobile 78

Smile.io

NOVEMBER 14, 2023

This means that ecommerce businesses relying on it will be able to get a better understanding of their customers’ needs and wants. Ecommerce businesses can leverage it for a deeper understanding of customer preferences and create highly targeted marketing campaigns, ultimately boosting sales, conversions, and customer retention.

Customer Retention 46

Customer Retention Shopify White Paper Multi-channel 46

ROI Revolution

APRIL 12, 2022

Paid search ads make up 41% of all digital ad spend, and by 2024, spending will approach $100 billion. Ecommerce is a growing part of Google’s strategy, and with this added emphasis on driving sales through organic search rankings, brands can’t afford to ignore search engine optimization this year. Social Commerce.

Marketing 172

Marketing Social Media White Paper SEO 172

Retail TouchPoints

JUNE 27, 2023

“The debate is over — retail media is now almost universally recognized as one of the most effective methods of commerce marketing,” declared The Mars Agency in its third annual Retail Media Report Card. Earlier in June, the company began accepting reservations for ad slots from Q4 2023 through 2024.

Retail 225

Retail White Paper Customer Experience Marketing 225