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Why Nike should ‘Just Do It’ on Amazon: Nike case study

Jumpshot

SEPTEMBER 15, 2016

As Nike permeates every aspect of sports and apparel, we took a closer look at consumers’ path-to-purchase activity from Nike.com, other popular online retail sites and then of course, Amazon. We then compared these results against the four other leading sports brands in the US to assess the greater sports apparel market.

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Apparel Mobile Consumer Marketing 74
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Elastic Path Mobile Self-Checkout: Digitizing in-Store Experiences

GetElastic

NOVEMBER 3, 2021

The ability to self-checkout on one’s phone is a natural step in commerce evolution. Attention spans and patience are a delicacy in the world of mobile eCommerce. Studies show that it takes 2.8 The example below showcases Stance, the first store to use the mobile self-checkout progressive web app implementation.

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Mobile Payment Services Payments POS 146
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