Fit Analytics Drives Growth And Profit For Apparel Retailers

Forrester eCommerce

In the apparel personalization market, solutions built on fit analytics are achieving both [… This year, NRF was a happy affair: Retailers were celebrating a successful holiday season, year-on-year growth, and a net increase of store openings.

Fashion & Apparel Ecommerce Site Design

BigCommerce

The fashion and apparel industry has one major negative associated with it: there’s so much competition. Here’s how 15 of the best of the best fashion and apparel ecommerce sites are designed to win. Leading fashion & apparel brands choose BigCommerce. Wicked Apparel.

Event Round-Up: PI Apparel LA

Bamboo Rose

For two days last week, we set up shop at the beautiful Grand Hotel in Downtown Los Angeles to take part in 2019’s PI Apparel LA. The post Event Round-Up: PI Apparel LA appeared first on Bamboo Rose.

Leveling up by industry: A look at Fashion & Apparel

Klaviyo

Should a fashion and apparel ecommerce team really be evaluating themselves against the same performance metrics as a toys and games business? First of all, the top performers in the Fashion and Apparel industry send a lot more emails than the worst performers.

How to Make Money Dropshipping Apparel

ecomdash

Use this helpful guide to differentiate your online store from other retailers and find success dropshipping apparel. The post How to Make Money Dropshipping Apparel appeared first on ecomdash.

2019 Apparel Survey: How Shoppers Browse and Buy Clothing Online

CPC Strategy

The post 2019 Apparel Survey: How Shoppers Browse and Buy Clothing Online appeared first on Retail Performance Marketing Blog - CPC Strategy. In our latest study, we asked 2,000 U.S. shoppers how and why they buy clothing online so that you can incorporate these findings. Read More. Ecommerce

Fashion marketplaces: Saving the apparel industry?

TradeGecko

Once upon a time, private label clothing brands would first design clothes, market them, find buyers at department stores and chain retailers, fulfill orders, plan logistics to accommodate demand, and distribute to physical stores. Rinse and repeat. eCommerce Marketing How to Business Growth

Under the hood: Two top Fashion & Apparel abandoned cart series

Klaviyo

Running a successful ecommerce store in the fashion and apparel industry can take some serious hussle and a whole lot of strategy. After digging through our industry dataset, I found that the average conversion rate for abandoned carts for US fashion & apparel business is 2.7%.

Bamboo Rose at PI Apparel Los Angeles

Bamboo Rose

Good thing we’re heading to Los Angeles for a little heat, sun and PI Apparel fun! The post Bamboo Rose at PI Apparel Los Angeles appeared first on Bamboo Rose. It’s 15 degrees here in Boston, and it’s even colder in the Midwest.

Driving digital transformation in the fashion and apparel industry

TradeGecko

The fashion and apparel industry has been around for centuries and, like many industries, it’s in the midst of a digital shake-up - Are you prepared? Business Growth Wholesale B2B eCommerce eCommerce

How to Build a Rewards Program in Fitness Apparel

Smile.io

I’ve always been an active person. From climbing trees as a kid to weight training and rock climbing as an adult, I’ve always been passionate about physical fitness. Reward Program Strategy

Increasing Revenue from Email: The Definitive Guide for Fashion, Apparel and Specialty Retailers

Sailthru

That’s why we created this guide to Increasing Revenue from Email, highlighting those that consistently deliver the best results in every category from apparel and fashion to lifestyle and speciality retail. When it comes to digital marketing channels, none is more reliable than email.

Looking Fashion Forward: 5 Best Practices for Fashion + Apparel Retailers

Sailthru

On the surface, fashion and apparel sounds like a broad enough category that it’s easy to think they don’t have their own obstacles. Instead, fashion and apparel brands have the other retailers’ struggles on steroids because they face all of them.

Looking Fashion Forward: 5 Best Practices for Fashion + Apparel Brands

Sailthru

The post Looking Fashion Forward: 5 Best Practices for Fashion + Apparel Brands appeared first on Sailthru

40% rise in online fashion sales means Jaeger and American Apparel won’t be last fashion victims

Retail Technology Review

New Office of National Statistics (ONS) retail figures reveal a 39.1% YOY increase in online textile, clothing and footwear sales, compared to September last year

Young and Free Apparel: How eCommerce helped a small business reach new heights

TradeGecko

For Justin and Danielle Allgyer, the birth of their daughter sparked a business idea that would lead them to eCommerce success. Case studies B2B eCommerce eCommerce

Clothing and Convenience: Why Consumers Increasingly Look to Amazon for Apparel

Sailthru

Forecast on Apparel Shopping Trends, CPC Strategy and San Francisco research firm Survata interviewed 1,500 consumers about how they browse and buy clothing. The company has 41 private-label brands, 29 of which are in the apparel space. During Q3 of last year, Amazon made $43.7

Email strategy teardown: Converse vs. TOMS

Klaviyo

For our latest email strategy teardown , I’ve focused on two super successful ecommerce fashion & apparel businesses. While fashion & apparel is a huge space, I looked to narrow down the playing field and focus on a subset of the industry, which brought me to shoes.

Looking Ahead to Amazon Partnership, There’s Still Room for Growth for Nike

Jumpshot

Last September, Jumpshot ran an in-depth analysis of Nike customers’ path-to-purchase activity. We noticed Nike was lagging behind Adidas on Amazon, which dominates the eCommerce retail space.

Four Tips to Help Retailers Prepare for In-store Pickups

OrderDynamics

In-Store #apparel #digital #instore #UX omnichannel online retail Store techFour Tips to Help Retailers Prepare for In-Store Pickups. In today’s omni-channel world, it’s a common story. A consumer finds themselves journeying into the world of in-store pickups (BOPIS).

Overbudget and out of time for environmental sustainability

Bamboo Rose

Digital Sourcing & Global Sourcing apparel CSR environment supply chain sustainabilityEach year, the Global Footprint Network reports on Earth Overshoot Day, which is the day that humanity uses up what scientists consider to be a sustainable level of resources for the year.

New Look’s CVA is bearing fruit

Forrester eCommerce

Earlier last week, UK high street apparel retailer New Look announced plans to close 85 stores, up from the 60 it announced in March. These closures are happening under the auspices of a restructuring deal (CVA first introduced as a “Creditors Voluntary Arrangement” in the 1980 Companies’ Act). Simultaneously, it unveiled a return to profitability […]. retail

WEBINAR: The Rise of the B2C Marketer

Zaius

Previously, Patrick implemented the ship from store program across Canada for a leading apparel retail chain with over 200 stores and drove various operational and technical infrastructure projects. The role of B2C marketers is shifting rapidly.

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Nosto and Function18 score ‘hole in one’ at Direct Commerce Innovator Awards

Retail Technology Review

The success of Nosto’s AI-powered personalisation solution for golf apparel retailer Function18.com has been recognised at the 2018 Direct Commerce Innovator Awards, winning in the category for best CRM, Data, Targeting & Personalisation at the prestigious awards.

How Even Non-Designers Can Run a Successful T-Shirt Business with Merch by Amazon

ecomdash

Running an ecommerce apparel business can be difficult, it requires a lot of overhead, inventory, and specialized knowledge. Merch by Amazon makes it possible for anyone to run a successful online t-shirt design business. Read more.

How to Start a Clothing Line: Your Complete Guide to Design, Sampling, Production & Packaging

A Better Lemonade Stand

This post will take you through a step-by-step process for developing your own clothing line apparel brand. The post How to Start a Clothing Line: Your Complete Guide to Design, Sampling, Production & Packaging appeared first on A Better Lemonade Stand. Product & Niche Selection Sourcing Suppliers Branding & Design Getting Traffic Shipping & Fulfillment Resources & Tools

Seriously, Stop Trying to Beat Amazon at Ecommerce

Zaius

The brand was formerly an old shoe polish business, but has been transformed into a high-end watch and apparel brand. This article originally appeared in Website Magazine. It’s just not worth it to try to beat Amazon in the world of ecommerce. .

WEBINAR: How Empowered Marketers Drive The Repeat Purchase

Zaius

She has spent her career at cult brands like American Apparel, Red Bull Music Academy, and even creating a viral campaign in nothing but her underwear. Acquiring new customers is no longer enough to build a successful B2C business.

How to Build a Rewards Program in Men's Fashion

Smile.io

As a result, men actually spend 34% more than women do on apparel each month. I might not buy a lot of clothes, but when I do it’s always from the same high quality brand. That’s because male shoppers tend to value quality over price.

The Empowered Marketer: Brian Lim of The Emazing Group

Zaius

He then expanded into rave apparel with iHeartRaves, and then gaming apparel with INTO THE AM. If you’ve ever dreamed of turning your favorite hobby or passion project into a full-time job, you’re not alone.

Digitally Reinventing The Retail Store With Mobile

Retail TouchPoints

Apple + IBM Partner ship The recent bankruptcies and shuttering of apparel brands such as The Limited, American Apparel and Aéropostale, combined with declining sales at some brick-and-mortar stores, point to the demise of the physical store. By Rodney Bryant, ?Apple

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How Smart Is Your In-Season Pricing Capabilities?

Supply Chain Management and Analytics for Retailers

In today’s dynamic and competitive retail landscape, value offering is becoming more relevant to apparel brands competing for the last dollar in a consumer’s wallets.

How To Fix Your Google Shopping Feed Without Going Crazy

Store Growers

the category attribute is required for products in the Apparel & Accessories , Media and Software categories. Example: you’re selling a jersey for cycling: Don’t settle for the general category: Apparel & Accessories > Clothing > Activewear.

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The Empowered Marketer: Greg Moore of Charlie Hustle

Zaius

There were a lot of apparel companies, not only here in Kansas City, but nationally, using his likeness or using his name — and that’s illegal. Charlie Hustle did something incredibly difficult: they created a t-shirt that became the symbol of a city. Specifically, Kansas City.

The Pros and Cons of Loss Leader Pricing for Online Retailers

Smile.io

Maybe your local grocery store had an eye catching deal on milk, or your favorite apparel site offered a discount on jeans that made you do a double take. Have you ever come across a sale that seemed too good to be true? I’d be willing to bet we’ve all seen some offers in the past that have made us want to stop, drop, and shop. Commerce Tips