The naked truth about apparel's future

retaildive

The segment was in free fall even before the pandemic. But a bleak 2020 could give way to new opportunities

Fashion & Apparel Ecommerce Site Design

BigCommerce

The fashion and apparel industry has one major negative associated with it: there’s so much competition. Here’s how 15 of the best of the best fashion and apparel ecommerce sites are designed to win. Leading fashion & apparel brands choose BigCommerce. Wicked Apparel. As told to BigCommerce by Dan Tebele, Wicked Apparel. . Nine Line Apparel. As told to BigCommerce by Myles Burke, Chief Operating Officer at Nine Line Apparel.

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What Q2 says about apparel

retaildive

The category has dragged down retail since the pandemic forced stores shut and dented the economy. Some players are doing better than others

With fresh capital in hand, Allbirds moves into apparel

retaildive

After raising $100 million in September, the DTC brand debuted a four-piece apparel collection at a time when many are fighting to survive in the space

What follows suits in men's apparel?

retaildive

As people dress down, Tailored Brands and Brooks Brothers are suffering. But neither that, nor the pandemic, means men's fashion is doomed

US, EU apparel buyers canceled $16B in orders in the spring: report

retaildive

Apparel buyers' response to steep demand drops in the spring stoked concerns about the future of people and entities in apparel-producing countries

Big N Tall Apparel

Etail Solutions

Big N Tall Apparel offers an exclusive selection of big and tall casual wear, workwear, corporate apparel, and outerwear by America’s top apparel brands. The post Big N Tall Apparel appeared first on Etail Solutions.

Nike Delivers First Maternity Sports Apparel Collection

Retail Touch

The more we listened to expecting mothers and postpartum mothers, the more we learned, reworked and innovated through inclusive design,” said Carmen Zolman, Nike Senior Design Director for Apparel Innovation in the blog post. “It’s

5 D2C Apparel Brands Shaping the Future of Ecommerce | Salsify

Salsify

The apparel industry has shifted dramatically, with an increasing number of customers browsing, researching, and buying online. PIM Digital Commerce Clothing & Accessories apparel D2CWithin the U.S., 60% of internet users have purchased clothing, shoes, or accessories online in the previous month, according to a 2019 survey from eMarketer. Brands must be able to meet consumers wherever and whenever they shop.

Walmart tries again in apparel with new private label

retaildive

The retailer has attempted to elevate its fashion, without matching Target's success. It may need to if it's going to offset its growing e-commerce costs

5 Most Innovative Strategies for D2C Apparel Brands | Salsify

Salsify

PIM Digital Commerce Clothing & Accessories apparel D2CWith over 400 direct-to-consumer (D2C) brands like Casper, Warby Parker, JustFab, Everlane, and Bonobos offering a range of consumer goods, D2C brands are predicted to account for almost 40% of online purchases in the U.S. within the next five years , according to a 2019 eMarketer report.

Walmart Assembles Value-Priced Private Label Apparel Line

Retail Touch

Walmart has launched Free Assembly , a men’s and women’s private label apparel line with items priced from $9 to $45.

5 D2C Apparel Brands Helping Shoppers Skip the Dressing Room | Salsify

Salsify

Customers demand engaging, informative online experiences — and this need is only heightened for apparel brands. PIM Digital Commerce Trend Watch apparel D2CReturn rates for online sales range anywhere from 30% to 40%, according to Coresight Research, and leading direct-to-consumer (D2C) brands are finding innovative ways to decrease these numbers.

Leveling up by industry: A look at Fashion & Apparel

Klaviyo

Should a fashion and apparel ecommerce team really be evaluating themselves against the same performance metrics as a toys and games business? Let’s take a look at a few of the most interesting finds from ecommerce stores in Fashion and Apparel related to targeting specific audiences and creating a winning welcome series. First of all, the top performers in the Fashion and Apparel industry send a lot more emails than the worst performers.

Apparel Retailers: Balancing Online And Store Inventories Will Be Your Biggest Holiday Challenge

Retail Touch

In the apparel vertical, the stakes involved in making accurate product forecasts have always been high. Needless to say, the disruptions stemming from COVID-19 have made apparel forecasting that much harder.

Q&A with the Category Experts: Holiday Tips for Apparel Sellers

ChannelAdvisor

We asked Stephanie Ellison, one of our account managers, which strategies and tips should be top of mind for apparel sellers over the next few months. . Q: It’s late October, what are the most important things apparel brands and retailers should be doing RIGHT NOW to prepare for the holidays? It’s becoming increasingly popular in many online categories, but especially with apparel customers. Q: What role will social media play in the holiday season for apparel sellers?

G-III Apparel Closes All Wilsons Leather And G.H. Bass Stores In Shift Toward Wholesale

Retail Touch

G-III Apparel Group will close all 110 Wilsons Leather and 89 G.H. Store Operations store closures g-iii apparel group wilsons leather g.h. Bass stores, as part of a restructuring effort that will result in the company putting more emphasis on its wholesale operations. The retailer’s 41 DKNY and 13 Karl Lagerfeld Paris stores, as well as the e-Commerce businesses of all its brands, will remain in operation.

Apparel orders for fall cut by two-thirds

RetailWire

Overstocks caused by closed stores during the pandemic and concerns about store reopening have led brands and retailers to cut orders for fall apparel from Asian manufacturers by up to two-thirds. “We We don’t think orders for clothing will pick up anytime soon,” said Siddiqur Rahman, a Bangladeshi garment supplier to Gap, H&M and other brands and retailers. “Shipments could look up ahead of the Christmas but there is no guarantee

Apparel rental company Armoire debuts digital dressing room

retaildive

"Looks" is designed to digitally recreate the in-store shopping experience of trying on new clothes

Apparel resale to grow to $64B market in five years

RetailWire

A new report by ThredUP and GlobalData Retail forecasts that the secondhand apparel market will grow from $28 billion today to $64 million within five years. Resale is here to stay,” said James Reinhart, founder and CEO of ThredUp. The next question is who wins and who loses

What Are the Biggest Challenges for D2C Apparel Brands? | Salsify

Salsify

Although there are several success stories in the D2C apparel space, these brands must compete in an increasingly competitive retail landscape where cost-conscious shoppers frequently prioritize price over brand loyalty. There are over 400 direct-to-shopper (D2C) companies competing in the market today , according to eMarketer, selling everything from eyeglasses and luggage to men’s chinos and eco-friendly sneakers.

Looking Fashion Forward: 5 Best Practices for Fashion + Apparel Brands

Sailthru

The post Looking Fashion Forward: 5 Best Practices for Fashion + Apparel Brands appeared first on Sailthru

Under the hood: Two top Fashion & Apparel abandoned cart series

Klaviyo

Running a successful ecommerce store in the fashion and apparel industry can take some serious hussle and a whole lot of strategy. After digging through our industry dataset, I found that the average conversion rate for abandoned carts for US fashion & apparel business is 2.7%. Austin based company, Allens Boots , is another fashion and apparel retailer that is crushing their abandoned cart series.

Looking Fashion Forward: 5 Best Practices for Fashion + Apparel Retailers

Sailthru

On the surface, fashion and apparel sounds like a broad enough category that it’s easy to think they don’t have their own obstacles. Instead, fashion and apparel brands have the other retailers’ struggles on steroids because they face all of them. Department store discounts have hurt full-price fashion, resulting in apparel brands leaving Macy’s en masse or closing down their own flagships instead.

Capri, Ralph Lauren quarterly results indicate widespread damage to apparel sales

retaildive

Even consumers better insulated from the pandemic's financial fallout are reserving their discretionary funds for items in other categories

Fashion marketplaces: Saving the apparel industry?

TradeGecko

Once upon a time, private label clothing brands would first design clothes, market them, find buyers at department stores and chain retailers, fulfill orders, plan logistics to accommodate demand, and distribute to physical stores. Rinse and repeat. eCommerce Marketing How to Business Growth

Event Round-Up: PI Apparel LA

Bamboo Rose

For two days last week, we set up shop at the beautiful Grand Hotel in Downtown Los Angeles to take part in 2019’s PI Apparel LA. The post Event Round-Up: PI Apparel LA appeared first on Bamboo Rose. Industry Events multi-enterprise PI Apparel PI Apparel LA retail industry events supply chain

Apparel Brand Increases Marketplace Revenue 149% Using Velocity Repricing

ChannelAdvisor

Tactical and military apparel brand increases velocity. This apparel brand had experienced a couple of months of stagnant revenue growth as a third-party seller on eBay and Walmart. . Did you miss out on any marketplace sales over the holiday season because you were undercut on price? . Pricing wars on marketplaces can make or break a business and, oftentimes, can feel like a race to the bottom — which can be brutal on your already-thin margins.

Driving digital transformation in the fashion and apparel industry

TradeGecko

The fashion and apparel industry has been around for centuries and, like many industries, it’s in the midst of a digital shake-up - Are you prepared? Business Growth Wholesale B2B eCommerce eCommerce

Apparel sellers Lucky Brand and G-Star Raw file for bankruptcy

retaildive

Both brands cited the COVID-19 crisis in exacerbating their financial struggles

2019 Apparel Survey: How Shoppers Browse and Buy Clothing Online

CPC Strategy

The post 2019 Apparel Survey: How Shoppers Browse and Buy Clothing Online appeared first on Retail Performance Marketing Blog - CPC Strategy. In our latest study, we asked 2,000 U.S. shoppers how and why they buy clothing online so that you can incorporate these findings. Read More. Ecommerce

The Future of Fashion: How Artificial Intelligence is Transforming the Apparel Industry

CPC Strategy

The post The Future of Fashion: How Artificial Intelligence is Transforming the Apparel Industry appeared first on Retail Performance Marketing Blog - CPC Strategy. Annual AI spending is predicted to grow to $7.3 billion by 2022. Machine learning in retail is on the rise, so it’s no. Read More. Ecommerce

How to Make Money Dropshipping Apparel

ecomdash

Use this helpful guide to differentiate your online store from other retailers and find success dropshipping apparel. The post How to Make Money Dropshipping Apparel appeared first on ecomdash. Read more. Blog Ecommerce Tips

Apparel margins take a hit as retailers face a new future

retaildive

Reopenings are leading to clothing sales amid some pent-up demand, but specialty and department stores will keep some doors shut for good

How machine learning can solve a $300 billion-dollar problem for apparel companies

GetElastic

Deemed the world’s largest 3D body scan database, BodyBlock AI is setting out to help apparel brands predict better fitting clothing. Predict helps apparel retailers recommend better fitting clothes by predicting the physical body measurements and sizes of customers that are shopping online. Ill-fitting clothes are not just an emotional hurdle for consumers, it’s also a $300 billion-dollar problem for apparel companies.

Athletic Apparel Retailer Boosts AOV 54% With Buy Now, Pay Later Option

Retail Touch

Even before COVID-19 destabilized household budgets for millions of people, the market for buy now/pay later solutions was projected to be on track for a compound annual growth rate (CAGR) of 28% worldwide through 2023, according to PYMTS.com.

Women’s Apparel Retailer Long Tall Sally To Cease Operations After 44 Years

Retail Touch

UK-based fashion retailer Long Tall Sally will wind down its operations, citing existing pressures that were exacerbated by the COVID-19 crisis. COO Alison Doherty noted “the changing economics of retail, along with fierce competition” as significant ongoing challenges, and the fact that the weight of the pandemic made continued operations untenable.