Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success
BigCommerce
NOVEMBER 28, 2017
Automotive retailers saw the highest average order value ($235.10) , followed by retailers within the Sports & Outdoors ($143.50) and Home & Garden ($103.60) categories. Each year, BigCommerce looks at same-store sales to determine the real increase in revenue and orders data year over year for ecommerce brands on the platform.
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