Retail TouchPoints
JANUARY 24, 2024
Surge in Social Commerce Adoption Following in the footsteps of their DTC counterparts, social commerce is gaining significant traction in B2B ecommerce. Unlike the traditional multichannel approach, social commerce is about creating strong communities and affinities around specific brands and verticals.
ChannelAdvisor
NOVEMBER 8, 2023
Trend 1: Consumers Take a Multichannel Approach The majority of online shoppers (72%) now visit between two and four websites (whether search engines, marketplaces or brand websites) on their buying journey. Join them in their multichannel approach. Our recommendation?
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ROI Revolution
MARCH 2, 2021
Social media advertising stats + trends in the face of COVID-19. Around half of adults were using social media more at the beginning of the pandemic , with strong increases in engagement across Facebook, Instagram, and Snapchat. One of the biggest shocks to the world of social media last year was the growth of TikTok.
ROI Revolution
AUGUST 5, 2021
Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. February 25 update.
ROI Revolution
JUNE 1, 2021
Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. March 11 update. February 25 update.
ROI Revolution
NOVEMBER 4, 2020
Social media pandemic performance stats. Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. However, the number of social media users has grown a modest 3.3% Automotive. Claim your spot!
ROI Revolution
APRIL 8, 2021
Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. March 11 update. February 25 update.
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