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Forrester’s Digital Go-To-Market Review: Consumer Electronics Edition

Forrester eCommerce

Our latest update to our Digital Go-To-Market Review series for brands looks at the consumer electronics sector. Electronics store sales peaked in 2007, and since then, an ever-growing proportion of consumer electronics sales has moved online.*

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Why Consumer Electronics E-tailers are Betting Big on Commerce Personalization

Retail TouchPoints

Consumer electronics is a rather crowded space with a swarm of brands trying to make their presence felt in every category — from wearables to televisions and headphones to laptops. The same holds true for consumer electronics retailers. Another retailer that turned to personalization is Verkkokauppa.com.

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How Consumer Electronic Brands Can Bolster Their DTC Business

Forrester eCommerce

Read this Forrester blog to understand which DTC consumer electronic brands stood out and why in Forrester's Go-To-Market Review.

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Disrupting the eCommerce Industry with Jason Nyhus of Shopware - EP008

Groove

His global expertise spans various product/service types, including SaaS, eCommerce, Cloud, and B2B, as well as several customer verticals, such as enterprise software, publishing, and consumer electronics.

eCommerce 439
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Wiser Use Case: How a Leading Consumer Electronics Manufacturer Improved Compliance by 13%

Wiser

For a leading consumer electronics manufacturer, this challenge was especially evident, as their traditional approach to monitoring in-store compliance was falling short, with their field teams stretched thin. Read the full use case here.

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Unveiling the Secrets Behind Pricing Strategies in Consumer Electronics

Wiser

The report highlights how Best Buy stands out as the retailer with the best deals – in-store and online – when comparing 15 key consumer electronics products. This report is a must-read for anyone involved in pricing decisions within the consumer electronics sector.

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Inside Best Buy’s 5-Year Effort to Evolve with Today’s Consumer

Retail TouchPoints

One of the core values of Dick Schulze, Founder of Best Buy , was learning from challenge and change a prescient insight from a retail leader in the 80s who realized even then that in retail, especially in consumer electronics retail, there would be constant change. That’s not about the thing; that is about how you translate it.

Consumer 281