GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146

B2B eCommerce Customer SEO 146

FastSpring

AUGUST 15, 2019

Let’s look at a company who built a solid plan and managed to crush their retargeting efforts. When B2B/SaaS company Lumension had their marketing budget slashed by 30%, they knew they had to get creative to keep their sales funnel full. Once you’ve installed the pixel, head to your Facebook Business Manager to build your ad.

White Paper 68

White Paper Customer Retention B2B Social Media 68

Kissmetrics

OCTOBER 18, 2021

You can use a spreadsheet or any other content-management tool that you find easiest. A few business goals you can achieve with your content include: brand awareness customer acquisition sales customer retention engagement levels. Examples include industry, location, company size, customer base, and technology stack.

White Paper 286

White Paper Social Media SEO Blog 286