Ecommerce Statistics
Ecommerce Platforms
APRIL 28, 2018
on non-mobile devices. 57% of B2B marketers say conversion rate is the most useful metric for analyzing landing page performance. Ecommerce sales account for just 8% of total retail sales in the U.S. B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 (Fireclick/MarketingSherpa/com, 2014).
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