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#CCS23: Composable Commerce, ChatGPT and Data, Data, Data

Retail TouchPoints

Commerce [functionalities] used to be expensive to deploy and hard to maintain, but now you have multi-tenant SaaS MACH-based commerce vendors, so it makes much more sense to pay a nominal fee to use, for example, our shopping cart versus building something and maintaining that. View the session on demand.

POS 298
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Ecommerce Statistics

Ecommerce Platforms

B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 23% of potential online buyers purposely abandon their shopping carts in order to collect coupons that sellers send to try and close the sale. (E-Consultancy,2016). The average online shopping cart abandonment rate is 69.23%.(Baymard PayPal,2017).

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