B2C Consumer Customer Data eCommerce Software 
Kibo
OCTOBER 5, 2021
Individualization is becoming more important to retailers who want to differentiate themselves from competitors, but it’s also an effective strategy for creating optimal shopping experiences for customers. In one recent study of 1000 consumers, 80% indicated they want personalization from retailers.
BigCommerce
AUGUST 15, 2018
“Before we leveraged [a product information management (PIM) solution] to manage our global Skullcandy.com site content, we lacked a system of record and ended up with some outdated data being presented to consumers. The only 3 systems scaling brands need for seamless data orchestration, including product, accounting and customer data.
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BigCommerce
OCTOBER 20, 2017
To help you navigate these changes, here are some of the latest B2B ecommerce trends we’ll cover in this piece: Focus on New Customer Acquisition. Upgrade Your B2B Ecommerce Software. The New B2B Ecommerce Strategy. Rethink Your Product Information + It’s Format. Avoid the Doom Loop and Go Mobile Already!
Ecommerce Platforms
OCTOBER 14, 2019
That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. What's the #1 myth about ecommerce website development? Heck- we even built an entire blog around ecommerce platforms:).
BigCommerce
APRIL 14, 2017
69.23% –– that’s the average percentage of online consumers who will put something in a cart on your site and then just up and leave without ever purchasing. Because when a consumer begins your checkout flow, they must first enter their email. A variety of content goes into these emails in an attempt to win a customer back.
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