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How B2B Brands can Leverage Conversion Rate Optimization

UpSellIt

Conversion rate optimization (CRO) moves shoppers to complete a desired action, but the action can be more than getting visitors to add to their shopping cart. B2C versus B2B buyers are different, so they should be treated as such with targeted, unique strategies. UpSellit’s Managed Conversion Optimization.

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Ecommerce Statistics

Ecommerce Platforms

42% of marketers say interpreting results is the biggest challenge in conversion optimization. is the average conversion rate for websites viewed on tablets, versus 1.9% The average conversion rate of a Facebook ad Is 9.21%. B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 (Econsultancy, 2012).

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