B2C eCommerce Marketing Multi-channel Shopping Carts 
GetElastic
SEPTEMBER 1, 2021
Why is B2B eCommerce important? We have all seen a massive shift to online shopping over the past few years, and even more so as a result of the Covid-19 pandemic. According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Commerce Trends: Personalization in B2B ).
Optimizely
SEPTEMBER 20, 2018
Omnichannel marketing campaigns are a powerful driver of sales for B2C and ecommerce brands, but they’re not easy to execute. In fact, 86 percent of ecommerce marketers still have not executed a full omnichannel marketing strategy for their brand. Let your B2C CRM do the heavy lifting!
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BigCommerce
MARCH 31, 2017
Many online brands are both B2B and B2C –– and even use their same homepage for each audience, segmenting into customer groups for individual merchant accounts. Assurant launched a business-to-employee ecommerce site with BigCommerce, saw incredible growth and then used that same site to sell B2B and B2C.
Retail TouchPoints
MARCH 30, 2023
Composable is not just about the architecture; it’s also about business wins, experience and agility, which are fundamental to growing in the ecommerce market today,” said Faletski. Developers are expensive, and no developer wants to get out of bed and fix a big queue of tickets around pricing errors in the shopping cart.” “It
Ecommerce Platforms
OCTOBER 14, 2019
That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. I simply messaged founders and marketers on LinkedIn and interviewed them, one by one. The problem?
BigCommerce
OCTOBER 10, 2017
With an ecommerce business, especially a B2C business, there are a lot a lot of customers and prospects in and out in the months between October and January. Some of them will just be browsing, others will make purchases, and around 70% will abandon their carts. The Streams You Need in Place Now. Great questions! Final Word.
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