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Email, SMS, and push marketing for ecommerce in 2023

Omnisend

In our BFCM 2022 report, we found that the volatility in ads had encouraged brands to rely more heavily on owned channels like email and SMS, and that these channels were more effective than ever. It’s not only the most popular channel, it’s also the most effective, generating an average ROI of $40 for every $1 invested.

Hobbies 88
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How to Use Facebook Messenger to Sell More E-Commerce Products

Kissmetrics

Live chat isn’t just for customer support, it also impacts sales. The chatbots can be used different ways to boost sales and build customer loyalty. Not only that, Chatbots could save insurance, financial services, sales, and customer service departments $174 billion. The Messenger Sales Channel. Time on Site.

eCommerce 225
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An Overview of how the BOPIS Retail Strategy is Transforming the Industry (2021)

Retalon

BOPIS, meaning Buy Online, Pickup In-Store, is an order fulfillment option that helps retailers connect their e-commerce channels with their brick-and-mortar storefronts. Customers do not feel pressured to make a decision on a product in-store that may result in buyers’ remorse and eventual returns. What is BOPIS?

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How to Increase eCommerce Conversions During the 2018 Holiday Season

Kissmetrics

Product recommendations based on behavior. Product recommendations and fast search for related products by image (or image uploads). Look through any list of conversion optimization tips and you’ll see recommendations for offering customers more ways to pay. Reward customer loyalty.

eCommerce 185