Hotel Chains Demonstrate Common B2B eCommerce Website Blunders

Forrester eCommerce

age of the customer application development & delivery B2B ecommerce offshore services travel & leisure web development b2b ecommerce hotel travel valueWhy do hotel web sites fail to support business travellers' customer journeys, in both the digital and physical sense?

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Cybersecurity And Professional Sports: Securing The Internet Of Sports

Forrester eCommerce

age of the customer risk management security & risk travel & leisure two-factor authentication (2FA) wearables zero trust

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Dive Into Moments-Based Marketing At CX North America

Forrester eCommerce

Take Netflix, for example: its investor FAQ page explains that its competition is not merely other streaming services, but also other leisure activities like reading a book.

How Will the Holiday Season Impact Shopper Behaviors In 2019?

Retail TouchPoints

Other times, you’re in the mood to browse leisurely and hunt for items. During the hustle and bustle of the holiday season, consumers don’t tend to shop how they would on a normal day.

2019 Wrap-Up: The 5 eCommerce Trends That Defined Consumer Spending Last Year


Case in point: Sales of sport leisure footwear rose in the 12 months leading up to August 2019, according to research by NPD. The company expects strong sales growth to continue in the years ahead, with sport leisure surpassing fashion as the largest footwear category in 2020.

Why Experiential And Omnipresent Retail Will Help Traditional Stores Survive And Thrive

Retail TouchPoints

As co-founder and co-CEO Dave Gilboa told the Vancouver Sun : “We’ve always thought that shopping for eyewear should feel a little like browsing at a library — leisurely, filled with pleasant surprises, and better with friends alongside.”

Navigation Speed

Rishi Rawat

Shoppers who navigate your site at a fast pace are fundamentally different from leisurely movers. Do you treat these 2 groups differently? You should. Fast browsers are typically in pre-research or post-research pre-commit mode. This means they either have just started their shopping journey or are at the end of it and have a shortlist of options but want to make sure they are making an informed decision.

The Platinum Card Experience: Travel Clubs And Loyalty Programs In The Retail Landscape

Retail TouchPoints

For high-value travelers and even occasional leisure travelers, a branded travel club can be a Platinum Card experience at a fraction of the price — and a strong incentive to remain loyal to one retailer.

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3 Tips To Build Consignor Loyalty In A Modern Retail World

Retail TouchPoints

For most, the more pragmatic and safer bet is to withdraw the funds, return to the site or store at their leisure, and pay with a credit card.

The Importance of Mapping the Customer Journey in Ecommerce


Whether they’ve come across one of your tweets or are just leisurely browsing your ecommerce website, shoppers should have a basic understanding of what you do and sell at this point.

Carnival and their Guest Experience Digital Transformation


When the world’s largest leisure travel company, Carnival, wanted to create the ultimate vacation experience aboard their ships, they realized they needed to improve the convergence among the physical and digital worlds into a seamless experience.

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Voice Technology is Changing the Rules of Ecommerce and Customer Experience


Voice technology in leisure and hospitality. The impact on customer experience: The entire leisure industry is built on pampering the customer with round-the-clock service. By 2020, 30% of searches will be carried out without a keyboard or screen 1.

Survival Of The Personalized: Brand Success In The Age Of The Retail Apocalypse

Retail TouchPoints

Prior to founding Velocity, McShane held various senior marketing titles with London Events Agency and Archer Leisure. By Enda McShane, Velocity Worldwide The fear of a ‘Retail Apocalypse’ is not new.

Which Retail Tech Is The Real Deal?

Retail TouchPoints

Chatbots can streamline the buying journey and provide customer service at the customer’s leisure, without having to hop on the phone and wait on hold until a representative is available.

Critical Insights About Display Advertising in 2019 Explained

Ecommerce Platforms

Unlike their male counterparts, women consider shopping to be a fun leisure activity. Hobbies and leisure comes third with 10%, while food and drink, plus home and garden complete the list with 6% and 5% respectively.

4 ways to be optimizing for voice search


In contrast to leisurely PC browsers, people performing voice search are in the middle of a busy day. Once dismissed as just a fad, voice search has shown real staying power. In fact, research shows that voice search is on the rise.

RevTech Event Spotlights Retail Innovation: Which Technologies Will Win Out?

Retail TouchPoints

When I travel, for leisure or business, my hotel room is the last place where I want to be “sold” something (except perhaps from the minibar.

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Why Brick-and-Mortar Is Good for Online Sales; Analysts Predict the Coming Holiday Season Will Be Good To Ecommerce


Charles Maudsley, head of retail, leisure and residential for British Land, says, “Consumers choose brands that align to their lifestyle and values: a physical store enables a retailer to demonstrate its brand in action and drive interest online. A new study from a U.K.-based

Leveraging 2020 Ecommerce Trends to Improve Strategies


Instead of treating online shopping as a dedicated activity, shoppers are increasingly using it as convenient form of leisure. Leveraging ecommerce trends to optimize your site is more vital than ever.

How Digital Technologies Have Changed The Retail Store

Forrester Omnichannel

One of my first jobs was as a sales associate at a clothing store, after which mall shopping lost any of the leisurely appeal it once held. I still find myself folding clothes I didn't unfurl and fixing hanger hooks to all face the same direction. Chalk it up to knowing how the sausage is made, or perhaps a logical side effect of working in eCommerce research, but I do most of my shopping online these days.

With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever


According to Deloitte, in 2017, 93% of people check their mobile phone while shopping and 90% use it during leisure time. By the time you read this, everything we’ve learned about mobile SEO could be wrong.

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How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands


your tips on getting press” rather than “your article on getting featured in Travel + Leisure”). There are five PR specialists for every one journalist.

How the Travel Industry Approaches Email Marketing (And What We Can Learn)


Travel pubs like Travel + Leisure keep themselves in their readers’ smartphone-laden hands with multiple newsletters tailored to interests such as location guides, travel hacks, and tours. Is there any consumer-facing industry that’s been more disrupted by the internet than travel?

How to Dropship on Shopify – A Step by Step Guide

Ecommerce Platforms

Scroll through the results at your leisure and click on the goodies you want to sell by hitting the ‘select product' button.

What’s Hot For Spring and Summer on Amazon and Ebay? (Beach Body Not Required)


April is slow enough that you can plan your summer strategy leisurely, but there’s still plenty of shopping days to keep you busy. With weather necessities, back-to-school shopping, and festivals galore, summer is the perfect (and profitable) pit-stop between winter holidays.

How to Sell Digital Products & Downloads: The Complete Guide

eCommerce CEO

The best photographs that sell look genuine, most popular ones display an emotion (sadness, happiness), a concept (like wealth or success), traditional festivals, travel, technology, and leisure activities. Still wondering what digital product to sell and how to sell it? I have been there.

Square Cash Review: The Painless Payment App (July 2019)

Ecommerce Platforms

With PayPal, you can also send custom URLs that business contacts and friends can use to send you money at their leisure. It's becoming increasingly less common for people to carry cash.

7 Ecommerce Companies That Are Using Content Marketing to Take on Amazon


They use their content as a way to transport soon-to-be buyers to a life of leisurely travel and sophistication. Ecommerce can be a brutal space. Depending on your niche, you might be competing against monsters like Amazon, Target, New Egg, or other well-established players.

Salesforce CRM Review: The Complete Guide for 2019

Ecommerce Platforms

With that in mind, we'll let you explore them at your leisure, they include: Salesforce Marketing. When it comes to conversations about CRM software, there's one name that will always push to the front of the pack, and that's Salesforce CRM.

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Selling on CDiscount with Payoneer


CDiscount’s product list has grown by over 80% in the last year, with tech items, family and leisure items, fashion goods, and home appliances, decor, and furniture performing the strongest. Cross-border online sellers can choose from a number of international marketplaces. Each one has its benefits and its unique market. For sellers interested in tapping the huge French online market, which is the second largest in Europe, CDiscount is one of your best choices.

The Connected Salesperson: a New Brand Ambassador


You only have to walk along a high street on a Saturday afternoon to see that shopping remains a leisure activity. Even though the majority of sales over the last five years remain in-store, by 2017, over 60% of retail sales will involve the web : whether it’s to actually buy something; or for online research. This shows how dramatically consumers have changed their shopping habits over recent years … a development that’s still in its infancy!

Could A Digital Transformation Revive The High Street?

Retail TouchPoints

What’s key to its successful implementation is that retailers must first focus on understanding their clients and what they want, not only today but also in the future, and then use digital to help give it to them — without losing the all-important elements that still make shopping a favorite leisure activity for millions of people around the world.