Remove Channel Remove Comparison Shopping Remove Customer Retention Remove SEO
article thumbnail

Affiliate Programs Made Simple: A Step-by-Step Guide For Ecommerce Sites

BigCommerce

Aside from organic ecommerce SEO which can take time, you’ll probably need to invest in paid traffic on Google or Facebook (and advertising costs continue to rise). After all that, there are some final factors you need to consider when calculating commissions, including customer retention and lifetime value.

eCommerce 344
article thumbnail

Ecommerce Glossary

AcquireConvert

Click-through rate (CTR) : a measurement of the ratio of customers who click on a link (such as in an ad, organic search or email) versus the number of times it’s viewed: divide the total clicks by the number of page impressions and multiply by 100. . Amazon uses the “frequently bought together” system of recommendation.

article thumbnail

56 Experts Uncover the 13 Quickest Ways to Increase Ecommerce Sales

BigCommerce

Engage with your customers. Just by replying to your customers questions and comments on social media it will help you drive more sales. By just being friendly with all your customers or hiring a virtual assistant to do this you can increase your stores customer retention rate and customer lifetime value substantially.

eCommerce 420