The Pela Case Story – An In Depth Case Study in Scaling a 7 to 8 Figure eCommerce
Demac Media
OCTOBER 31, 2017
I’m also the co-founder of Demac Media, an eCommerce agency helping brands and retailers grow their eCommerce businesses. Pela has recently become a 7 figure direct to consumer brand (in sales, not enterprise value) and is growing quickly. For Pela Case, we wanted to focus on building our direct to consumer sales channel.
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