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Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Since then, digital search ad spending has increased significantly as brands try to reach the consumers who spend more time online. 28% of marketers use automation in their PPC advertising efforts. Social media has a wide variety of valuable purposes for consumers, making it a key channel for brand discovery and awareness marketing.

Marketing 172
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3 Inbound Marketing Trends to Master in 2021

Kissmetrics

This means it’s harder and harder to stay on top of the game and keep yourself from falling behind. You can do this by offering white papers, tip sheets, or e-books in exchange for emails to grow your list. If you like PPC, they have tons of content about that. Lastly, focus on generating leads without annoying consumers.

Marketing 318
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10 Snapchat Ads Strategies, Tips, and Resources

Kissmetrics

Put your audience’s wits to the test, and add some game show flair to your Snapchat ads. The page usually has a goal like: sales email list sign-ups white paper downloads. For games, you could create a filter of one of your characters or create a branded filter for specific times of the year. What is a landing page?