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Harnessing the huge marketing potential of subscription services

365 Retail

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. While new product lines help brands to keep up with demand, it also means increased competition for consumer spend and loyalty.

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Convenience Store Industry Trends

Korona

Offer Delivery Services. The COVID-19 pandemic certainly expanded the scope of delivery services. This will open up your retail to additional growing sales channels, allowing you to reach a brand new customer base. Smartphone apps such as Seamless and Uber Eats provide courier services for restaurants and convenience stores.

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An In-depth Guide on Creating an Ecommerce Business Plan in 2020

Ecommerce Platforms

More often than not, an online business operates in the same fashion as brick and mortar stores. The logic here is that Google Trends uses search queries to sort the trending products and services. Consider having a snippet of the feedback from customers. Integrate with payment processors like Stripe. Squarespace.

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Driving eCommerce Revenue, Part 3: Focus on User Trust

ESW

If smart marketing builds qualified leads and UX increases conversions, focusing on user trust can help you earn loyal repeat customers. This third and final post in our series on driving revenue offers specific steps a direct-to-consumer brand can take to earn customer loyalty. Ensuring compliance. Ensuring Compliance.

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5 eCommerce Shopping Features to Consider for Growth

ESW

Social shopping is an emerging way to streamline social media marketing material and consumers’ desire for an efficient shopping process. Instagram released its eCommerce shopping features in 2017 and quietly added a native payment feature. Gift registries are an opportunity for you to walk with customers during special moments.

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Unpacking subscriptions: The gift that keeps on giving all year round

365 Retail

The transparency of our mail delivery processes has all but eradicated the anxiety of online ordering. As a result, subscription box delivery services rose significantly during the pandemic. Omnichannel retailers can offer subscriber-specific promotions that motivate customers to purchase through additional channels.

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The End of a Transaction is Just the Beginning: Fostering Engagement, Loyalty and Return Visits at Checkout

Retail TouchPoints

What’s more, by incorporating AI into this feedback process, retailers can tailor each question to the individual shopper and their basket. The point of sale is a great place for retailers to seek feedback that will enhance the customer experience throughout the store. Offering new engagement opportunities.