2022 Global Ecommerce Report: Health and Beauty

BigCommerce

Ecommerce may have roots all the way back to 1969, but there’s no doubt that the last two years have… Ecommerce News 2022 Global Consumer Report b2b b2c Beauty bigcommerce Bliss Consumer Report data Ecommerce Global Consumer Report headless headless commerce Health health and beauty LARQ omnichannel Report social commerce TikTok

Health & Beauty Ecommerce Site Design

BigCommerce

The health and beauty vertical has two distinct requirements: Build trust through recommendations and ingredients listings. Look as beautiful on-site as the product looks in person (or will make someone look). After all, health and beauty products are items you put in or on your body. And, finally, these sites must be beautiful. After all, they are selling health and beauty. Leading Health & Beauty Brands Choose BigCommerce.

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18 Striking Health and Beauty Brands Turning Heads Across the Web

BigCommerce

Health and Beauty, a $300 billion industry according to estimates from the US Department of Commerce, remains one of the fastest-growing ecommerce categories with online sales rising 17% YoY in 2016 to $28 billion globally. With so much revenue on the table, health and beauty companies are stepping up their online selling game to stand out among the competition. Stunning Health and Beauty Themes Out-of-the-Box. Health + Beauty Showcase.

The Best Health and Beauty Winback Campaigns

Zaius

While cleaning out my inbox recently, I noticed that an ecommerce health and beauty brand has sent me emails almost every day for the past six months — despite the fact I haven’t opened a single one. It’s time to create a healthy and beauty winback campaign. Here are some of the best examples of health and beauty winback campaigns we’ve found to inspire you to create winning email messages and campaigns that truly reengage customers and drive real ROI.

How 3 Health and Beauty Brands Leverage Data to Personalize the Buyer’s Journey

Zaius

The beauty industry is valued at $532 billion and expected to grow to over $800 billion by 2023. Health and beauty brands need to find a way to compete, and fast. Oftentimes, health and beauty brands have both an online and in-store presence.

With New ‘Beauty&’ Marketing Campaign, Ulta Promotes Confidence and Acceptance

Retail TouchPoints

Following on strong Q2 results, Ulta Beauty has debuted a new marketing campaign designed to “widen the lens of beauty and inspire all to reclaim beauty on their own terms.”. The podcast will be hosted by Ulta Beauty Pro Team member David Lopez.

New eMarketer Analyst Report: US Beauty E-Commerce 2022

ChannelAdvisor

The beauty industry is getting a digital makeover, according to eMarketer’s new report, US Beauty E-Commerce 2022: How to Win Over Gen Z and the Ever-Evolving Online Shopper. This year, US cosmetics and beauty retail e-commerce sales will more than double 2019’s figures.

3 Tips for Health and Beauty Brands to Bring the In-Store Experience Online | Salsify

Salsify

year-over-year, with the beauty and health category growing 47.7% Amazon also reported a sizable 70% year-over-year increase in March for beauty and health products. Digital Commerce Beauty COVID-19April saw online sales of household care items increase 57.5%

Beyond Beauty: Your Online Brand is More Than Good Content

ChannelAdvisor

If you’re a manufacturer and retailer of beauty products, you’ve no doubt spent a lot of time and resources building your “brand” — both online and offline. And yes, your visual identity and eye-catching campaigns are integral to your brand, especially in the beauty space. .

5 Tips for Beauty and Health Brands to Compete With DNVBs | Salsify

Salsify

Stagnation is a concern for any legacy brand, especially in the $532 billion beauty industry where successful digitally native vertical brands (DNVBs) — like Glossier, Prose, and Thrive Causemetics – have established stiff competition. Digital Commerce Grow Market Share Beauty

CVS Health Appoints First-Ever Chief Data, Digital and Technology Officer

Retail TouchPoints

CVS Health has appointed Tilak Mandadi as both EVP and a new role, Chief Data, Digital and Technology Officer. Prior to joining CVS Health, Mandadi was Chief Strategy, Innovation and Technology Officer of MGM Resorts International. Lynch, CVS Health President and CEO in a statement. “It

The 3 hottest Beauty trends for summer

Profitero

The Beauty & Skincare categories have certainly seen their share of ups and downs during the COVID pandemic. Initially, lockdowns and work-from-home mandates put a dent in the Beauty — specifically, Cosmetics — category.

New eMarketer Analyst Report: US Beauty E-Commerce 2022

ChannelAdvisor

The beauty industry is getting a digital makeover, according to eMarketer’s new report, US Beauty E-Commerce 2022: How to Win Over Gen Z and the Ever-Evolving Online Shopper. This year, US cosmetics and beauty retail e-commerce sales will more than double 2019’s figures.

Beyond Beauty: Your Online Brand is More Than Good Content

ChannelAdvisor

If you’re a manufacturer and retailer of beauty products, you’ve no doubt spent a lot of time and resources building your “brand” — both online and offline. And yes, your visual identity and eye-catching campaigns are integral to your brand, especially in the beauty space. .

3 Ways to digitally transform your health & beauty eCommerce business

TradeGecko

With the rise of digital-born, single-brand beauty and cosmetics companies, it’s becoming clear that the traditional way of doing business is beginning to face serious disruption. According to a 2017 Deloitte study , older sales channels, such as department stores, are being challenged by online sales and specialty stores. The study also discovered that consumers aren’t as interested in the B2C mass-selling tactics that worked just a few years ago.

Beauty Ecommerce Marketing: The Must-Know Trends to Grow Your Beauty Brand

Omnisend

The beauty ecommerce business is booming. In 2021 alone, the beauty industry was estimated to be greater than $510 billion. Before COVID , in-store shopping accounted for 85% of beauty and personal care sales. This is also reflected in beauty industry insights.

Lifebuoy kicks off £12m campaign

TalkingRetail

Health & Beauty Health and beauty health and personal care lifebuoy unileverHygiene soap brand Lifebuoy has launched a campaign to “help educate consumers on how to reduce the spread of infection in a post-lockdown nation”.

Lynx reinvigorates portfolio with new range and pack design

Talking Retail

Health & Beauty Health and beauty health and personal care Lynx unileverToiletry brand Lynx has unveiled a new pack design across its entire portfolio and a new trio of sports products.

Q&A with the Category Experts: Holiday Tips for Health and Beauty Sellers

ChannelAdvisor

— Up next: health and beauty. The health and beauty segment is second to only food and beverage in e-commerce growth, with eMarketer estimating over $53 billion in sales by the end of 2019. We asked Leah Maddox, one of our account managers, which strategies and tips should be top of mind for health and beauty sellers over the next couple of months. An overwhelming majority of beauty searches happen on mobile today.

Travel Blue rolls out hygiene range for convenience sector

TalkingRetail

A multi-use silver ion antibacterial, Health & Beauty face masks hand sanitiser Health and beauty health and personal care travel blueTravel accessories company Travel Blue is launching a range of hygiene products suitable for the convenience sector.

Heyoo launches vitamin range for Booker Retail Partners

TalkingRetail

New vitamin brand Heyoo is launching its range of health and wellbeing products for Londis and Budgens retailers nationwide. Health & Beauty Health and beauty health and personal care heyoo

e.l.f. Beauty’s Growth Formula: TikTok, Clean Products and a Clear Brand Mission

Retail TouchPoints

Beauty is riding high on seven consecutive quarters of net sales growth. Beauty leadership reported 7% year-over-year net sales growth , largely driven by the company’s “strength in digital” during the pandemic. Beauty. Beauty. Beauty address this reality in 2021?

Lifebuoy sponsors England Cricket ahead of new season

Talking Retail

Health & Beauty Health and beauty health and personal care lifebuoy unileverHand sanitiser and soap brand Lifebuoy is partnering with England Cricket ahead of the start of a new season.

Personal Care, Health, & Wellness Ecommerce: Stats & Strategies for 2021

ROI Revolution

The global health and personal care industry was worth $116.5 It’s clear that brands in the personal care, health, & wellness industry are positioned to profit in 2021 and beyond. 2021 Personal Care, Health, & Wellness Ecommerce Stats. Published June 30, 2021.

Procter & Gamble unveils reusable and refillable shampoo bottles

TalkingRetail

Procter & Gamble (P&G) is launching refillable packaging for its haircare brands, as part of its “commitment to be a force for good and a positive force for beauty in the world”.

Rite Aid to Offer Same-Day Delivery of Health and Wellness Essentials via DoorDash

Retail TouchPoints

Rite Aid has partnered with last-mile logistics platform DoorDash to offer same-day delivery of non-prescription health, convenience and wellness products from more than 2,100 locations across 17 states.

Celebrate World Mental Health Day with 6 Wellness Brands

Smile.io

Gone are the days where “mental health” or “mental illness” were taboo topics to be avoided at all costs. This October 10th is World Mental Health Day , initially created by the World Health Organization. And that’s because sleep is a crucial part of mental and physical health.

Health, Beauty, Cosmetics: Search and Find

ItemMaster

Bob Dylan likely wasn’t talking about the health, beauty, cosmetic category when he coined the term “times they are a-changin’,” but he could have been. An industry segment previously defined by large consumer healthcare and consumer goods companies is now mixed with niche organic beauty companies, functional food start-ups, and biotech medical device organizations. In time, all aspects of our health will be individualized to optimize our well-being as we mature.

Grade your business with Omnisend Benchmarks and Health Check

Omnisend

We have introduced Health Check and Benchmark reports, to help you measure the performance of your ecommerce store against your direct competitors. How do Health Check and Benchmarks work? Ways to Utilize Health Check and Benchmark insights. #1 Reading Time: 3 minutes.

Panadol offers more laughs with comedy sponsorship

Talking Retail

Health & Beauty gsk health and personal care panadolPain relief brand Panadol is kicking off a marketing campaign to highlight the consensus that “that laughter can help increase our pain tolerance”. The “More Laughs.

Panadol unveils new pack design and supporting TV campaign

TalkingRetail

The TV campaign, “Together, Health & Beauty gsk health and personal care panadolPain relief brand Panadol is launching a new pack design, supported by a TV campaign to “drive awareness across the nation as we enter the winter months”.

Report: CVS Health Expands On-Demand Delivery Options With DoorDash

Retail TouchPoints

CVS Health has partnered with DoorDash to offer same-day contactless delivery for an assortment of 3,000 products, according to Adweek.

CVS Pilots New Skin Care Concept at 3 Locations

Retail TouchPoints

CVS has unveiled a new shop-in-shop concept called Skin Care Center featuring solutions for skin health in three U.S. Each Skin Care Center location will be staffed by CVS Beauty Consultants and licensed estheticians who have been trained in diagnostics by L’Oreal experts.

Tena Women partners with Channel 4 for new campaign

TalkingRetail

Health & Beauty Central Convenience Stores incontinence products promotional campaigns Tena WomanTena Women has set out to challenge the perception of and the social stigma surrounding incontinence in its latest campaign, in a new partnership with Channel 4.

10 Beauty Brands Using Minimalist Design to Elevate Products

Blue Acorn

Why do minimalist website designs and user experiences work in the beauty industry? The beauty industry is cluttered with household names, retailers, and digitally native brands alike. Minimalist blends beautiful visuals with prime functionality—removing the clutter and noise that often deters customers from making a purchase. We gathered the top ten beauty brands using minimalist design and customer experiences to elevate their products and brand story. Beauty Desig

How Beauty Brands Use Content to Combat Price Concerns

Blue Acorn

Traditionally, the only indicator for the level of quality of a health or cosmetic item was price. Social media completely upended this philosophy in the beauty industry, giving more power and information to consumers than ever before. To help price-conscious consumers combat their cost concerns, high-end health and beauty brands leverage content and messaging to prove the price tag reflects the value of the product. That said, clean beauty doesn’t always come cheap.

ViraPro launches child-friendly sanitiser

TalkingRetail

Health & Beauty convenience stores coronavirus hand sanitiser ViraProViraPro has launched a hand sanitiser specifically for children, which is non-toxic and alcohol-free. The ViraPro Kids range comes in four scents: Strawberry, Apple, Banana, and Bubble Gum.

Huggies expands Pull-Ups range

TalkingRetail

Health & Beauty convenience stores huggies kimberly-clark marketing campaign nappiesHuggies is expanding its Pull-Ups range with new Explorers. Pull-Ups Explorers are designed to flex and protect children as they reach every new milestone.

Aquafresh unveils new toothpaste ranges

TalkingRetail

Health & Beauty aquafresh convenience stores toothpasteAquafresh has launched two new ranges of toothpastes, one for children and one for adults.

Consumers swap clothes for alcohol and face cream in pandemic, research reveals

TalkingRetail

Industry News alcohol consumer research convenience stores coronavirus Health and beauty hot beverages ShopifySkincare and alcohol are among the categories that have seen dramatic increases in sales during the pandemic, new research reveals.