ROI Revolution

NOVEMBER 1, 2021

Kroger’s customer loyalty program will be the source of the new marketplace. Kroger is able to retain and use 96% of the data gathered from transactions tied to its loyalty program. CVS uses data from its loyalty program in addition to other purchase history and interest-based data to power CMX. billion in 2020.

Multi-channel 78

Multi-channel Consumer White Paper Marketing 78

ROI Revolution

DECEMBER 6, 2021

Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% The COVID-19 pandemic drove more consumers than ever to pay for over-the-top video services like YouTube TV and Hulu + With TV, with OTT subscription revenue soaring 41.2% this year to reach $13.41 billion in 2020.

Multi-channel 78

Multi-channel Consumer Marketing Shipping Costs 78

ROI Revolution

DECEMBER 13, 2021

Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% The COVID-19 pandemic drove more consumers than ever to pay for over-the-top video services like YouTube TV and Hulu + With TV, with OTT subscription revenue soaring 41.2% this year to reach $13.41 billion in 2020.

Multi-channel 78

Multi-channel Consumer Marketing Channel 78