ROI Revolution

DECEMBER 2, 2021

In-store sales were up nearly 43% over Black Friday 2020, with department stores up 86.4%. Last year, low prices and the ability to purchase online were the top concerns for customers. Rising costs are making it even more difficult for businesses to get their products delivered to stores and customers alike.

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ROI Revolution

AUGUST 5, 2021

Jewelry, lodging, and department stores saw the biggest yearly sales growth compared to the other sectors measured in Mastercard’s SpendingPulse Report. But with pandemic restrictions subsiding and in-store shopping making a return, will consumers’ preference for digital continue? Marketing to consumers in a post-pandemic world.

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ROI Revolution

JANUARY 5, 2022

The COVID-19 pandemic has sparked a true customer transition to digital. Even as government mandates and consumer comfortability with in-store shopping fluctuate, we can anticipate that consumers’ preference for digital won’t go away. are seeing customers be less willing to pay full price. in 2022 to make up 16.1% eMarketer).

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ROI Revolution

JULY 1, 2021

In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. How to accelerate revenue growth with customer reviews, loyalty, and referral programs. month-over-month in April while department stores saw 68.2% sales growth.

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ROI Revolution

JUNE 1, 2021

More shoppers have also been using their smartphone to pay for products in-store for the first time. Marketing to consumers in a post-pandemic world. Sending the right communication to the right customers only became more important with the pandemic as brands and consumers alike struggled to adjust to a rapidly shifting marketplace.

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ROI Revolution

NOVEMBER 4, 2021

Rising costs are making it even more difficult for businesses to get their products delivered to stores and customers alike. Last year, shoppers 1) were more frivolous about their discretionary spend than usual and 2) shopped online more than in stores much more than usual. Omnichannel retailers Kohl’s and Nordstrom Inc.

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ROI Revolution

MAY 6, 2021

of CMOs have observed an increase in customers’ openness to new digital offerings introduced during the pandemic, with nearly 60% also seeing customers do more digital research before purchasing. are seeing customers be less willing to pay full price. last year , increasing its share in the US digital ad market from 7.8%

eCommerce 148

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