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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context. Digital currencies. Google Adwords was introduced in 2000 as a way for ecommerce businesses to advertise to people using the Google search tool. 2005 – Amazon introduces Amazon Prime membership.

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