Wholesale vs. Retail: Meaning, Differences, & Profitability
Korona
DECEMBER 13, 2022
Wholesale can therefore be referred to as business-to-business (B2B) and retail as business-to-consumer (B2C). The company’s physical presence, customer service, and marketing efforts all play a role in the customer experience, and retailers spend a great deal of time and money making sure these factors are effective.
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