Segmenting and Personalizing the B2B Ecommerce Experience
Blue Acorn
SEPTEMBER 13, 2017
A B2B ecommerce site without either isn’t much better than a digital catalog and an EDI. You can segment by geography (using shipping addresses) to promote your sealing products to companies in southern and southwestern states with helpful content. of the cart contents. For example, let’s say you sell concrete products.
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