My 2024 Retail Predictions: A Baker’s Dozen
Steve Dennis
FEBRUARY 10, 2024
In 2018 I started sharing my annual retail predictions. Looking back, let’s just say mistakes were made. But some—like “physical retail isn’t dead—boring retail is” and my dour outlook on many much hyped disruptor brands (aka “wobbly unicorns”)—have held up pretty darn well. Either way, I’m back with a baker’s dozen of provocative predictions for this year. 1.
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