FastSpring

NOVEMBER 21, 2018

If you’re looking to sell to customers overseas you’ll probably have to worry about remitting local and international taxes or worry about staying compliant with data privacy laws like GDPR. And of course, this is without factoring in compliance and regulations into the mix.

Marketing 72

Marketing Payment Services Payments eCommerce Platforms 72

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What about customer privacy and the use of data? Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?

Customer Data

Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

eCommerce