Thu.May 23, 2024

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3 Brands Making AR the Star of the Customer Experience

Retail TouchPoints

Augmented reality (AR) has evolved from a novelty into a critical investment for retailers that want to capture audience attention and dollars. Businesses that offer AR-driven experiences are 41% more likely to capture consumer attention than those that do not, according to Deloitte, and 66% of consumers are interested in using this tech while shopping.

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Frenemies Forever — The Tension Between CRM And CCaaS Vendors

Forrester eCommerce

There was a time when automatic call distributor (ACD) systems and customer relationship management (CRM) systems did very different things, with some integration but no real overlap. In the support world, CRM systems managed tickets and customer details, while ACD systems connected callers to agents and managed interactions.

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Ebay Recommerce Report Finds that Buying Used is Becoming a Lifestyle Choice

Retail TouchPoints

Ebay , the OG of online resale, has released its fourth annual Recommerce Report highlighting what many of us already know anecdotally — that the sale of secondhand goods is growing across categories and channels, especially as economic conditions continue to push consumers to seek out value pricing. In fact, saving money was the number one reason consumers indicated for purchasing “pre-loved” goods, with 62% ranking it as their top driver, followed by: Sustainability /environmental benefits ( 2

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AI, Platforms, And Big Promises: What We Saw At Red Hat Summit

Forrester eCommerce

IT platform teams’ responsibilities in 2024 are expanding radically. They’re being asked to provide cost-effective alternative solutions for the VMware virtualization technology that typically dominates enterprise IT.

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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Instacart Curates Shoppable Cart Inspired by ‘The Valley’ TV Show

Retail TouchPoints

Instacart is enhancing its partnership with Peacock with the launch of a custom, curated cart experience based on the new Bravo reality series The Valley. Cast members of the show, which debuted in March 2024, were once nightlife regulars who are now dealing with home ownership, kids and backyard barbecues. The Instacart x The Valley Block Party Cart gives fans a shoppable experience, allowing them to engage with the series via offerings including: Chicken wings, chicken tenders, fish sticks and

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TJX, the world’s largest off-price retailer, is poised to get a lot bigger

RetailDive

The company said it could expand its global fleet by 1,300 or more additional stores in coming years, spurred in part by department store closures.

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The Evolution of Retail Shopping – Balancing In-Store and Online Preferences

365 Retail

The retail sector has undergone significant transformations in recent years, driven by factors such as the rapid acceleration of e-commerce, a heightened demand for sustainable products, and the implications of Brexit. The recently published “ Retail Resilience ” report investigates these changes, offering a detailed analysis of in-store retail operations and consumer expectations.

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Children’s Place CEO Departs; Retailer Seeks Permanent Replacement

Retail TouchPoints

The Children’s Place President and CEO Jane Elfers has left the company, effective May 20, 2024. Board Director Muhammad Umair has been named President and Interim CEO as the retailer seeks a permanent replacement for Elfers. Umair, who joined the board in February 2024, was most recently a Senior Advisor for Origin Funding Partners, a global trade finance fund.

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Up to 2K Walmart jobs in Texas, California impacted by relocations and layoffs

RetailDive

The retailer earlier this month confirmed hundreds of corporate layoffs.

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Home Depot Adds Nationwide Same-Day Delivery via Instacart

Retail TouchPoints

Customers of The Home Depot can now get same-day delivery in as fast as one hour — including big and bulky products weighing up to 60 pounds — from nearly 2,000 stores via the retailer’s new partnership with Instacart. The nationwide expansion follows a pilot conducted earlier this year. “Our brick-and-mortar stores are foundational to The Home Depot, and expanding our ecommerce capabilities is a key part of our ongoing efforts to deliver a seamless, interconnected experience,” said Jordan Brogg

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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Foot traffic expected to rebound to pre-pandemic levels: report

RetailDive

Though not yet fully restored, retailers are reporting an uptick in brick-and-mortar sales surpassing pre-pandemic levels, according to CBRE.

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AI: Hype vs. Reality

Retail TouchPoints

TikTok has given us “girl math” and “boy math,” and now I’d like to add “Tech Math” to the mix. Tech Math is when every technology partner tells you that they have contributed (fill in the blank) $XX million in additional sales…and yet, surprisingly, the business isn’t up nearly as much, if at all. Despite being the shiny new object d’jour, AI and its halo of promises are not immune to this conundrum.

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Favorite Books of Ecommerce Pros Q2 2024

Practical eCommerce

We queried 30 founders, owners, marketers, and SEO specialists. Here's what they're reading. The post Favorite Books of Ecommerce Pros Q2 2024 appeared first on Practical Ecommerce.

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US Economy Output Surges to Two-Year High With Surprising Growth

RetailWire

The U.S. economy has outpaced expectations, showing resilience despite widespread concerns of a potential slowdown.

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10 Ways to Leverage Buyer Signals and Drive Revenue

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

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Peloton refinances debt as financial challenges persist

RetailDive

The struggling fitness brand is issuing new notes to pay off debt with a closer maturity date, just weeks after losing its CEO and laying off employees.

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Power Outage Halts Amtrak Trains, Stranding Thousands

RetailWire

A power outage halted Amtrak trains on Wednesday evening, causing thousands of passengers to be stranded — and they're not the only ones affected by the outage.

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Kiehl’s launches in the Amazon Premium Beauty store

RetailDive

The skin care brand will have a dedicated storefront with products like sunscreen, facial creams and masks.

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Oakland To Sell A’s Stadium as Team Relocates to Las Vegas

RetailWire

In a significant development marking the end of an era, the city of Oakland has agreed to sell its stake in the stadium that has been home to the Oakland Athletics since 1968.

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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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Ipsy appoints new marketing chief

RetailDive

Francine Li comes with experience from Netflix and Riot Games and joins the beauty company as it looks to “reinvigorate” its namesake brand.

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TikTok Plans Large-Scale Layoffs in Operations and Marketing Globally

RetailWire

TikTok is reportedly preparing to axe large portions of its operations and marketing staff, as informed by current employees briefed on the matter.

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Walmart adds pet telehealth benefit for Walmart+ members

RetailDive

The retailer is partnering with Pawp on a perk that will give pet owners free virtual access to a team of veterinary professionals.

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BARK Air Debuts the Ultimate Travel Experience for Dogs and Their Owners

RetailWire

There's a new airline catering to pups that provides the ultimate luxury for man's best friend.

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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

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How to Buy Ads on Netflix: Specs & Tactics for Marketers

CPC Strategy

Streaming How to Buy Ads on Netflix: Specs & Tactics for Marketers By Emily Sullivan May 23 2024 Netflix, the streaming giant known for binge-watching and award-winning originals, sent shockwaves through the industry in 2022 by announcing an ad-supported tier. This move was likely fueled by a desire to reach new audiences, combat rising subscription costs, and potentially even fend off competition from other OTT platforms.

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United Airlines Expands Focus on Africa

RetailWire

As travel demand evolves post-pandemic, United Airlines is strategically adjusting its routes to meet changing preferences.

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Walmart goes bigger with new Neighborhood Markets

RetailDive

Two new prototype stores include features that build on the retailer’s growing e-commerce business without hindering the in-store experience, the format’s chief executive said in an interview.

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US Hotel Check-In Computers Infected With Spyware

RetailWire

The check-in systems at numerous hotels throughout the U.S. are operating a remote access application that is inadvertently exposing guest information screenshots to the internet.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Tobacco and Vapes Bill pause likely following general election call

TalkingRetail

Prime minister Rishi Sunak's flagship Tobacco and Vapes Bill looks likely to be shelved for the time being following his call for a 4 July general election.

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American Airlines Claims It Was an Error To Blame Child in Hidden Camera Lawsuit

RetailWire

American Airlines is apologizing for its previous stance.

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Following general election call, FWD urges parties to work with wholesale sector

TalkingRetail

Following yesterday’s (23 May) news when the prime minister, Rishi Sunak MP called the general election for 4 July, FWD is calling on all political parties to work with the wholesale sector to ensure it can thrive to play a full and active role in… This story continues at Following general election call, FWD urges parties to work with wholesale sector Or just read more coverage at Talking Retail

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Wunderkind Announces Autonomous Marketing Platform, Launches Studio Application for Delivery of Rapid, AI-Powered Creative

365 Retail

Wunderkind , the leading AI-driven performance marketing solution, today announced the launch of its AI-powered Autonomous Marketing Platform and its first application, Studio, which brings self-service tools to the creative workflow for marketers and services teams. Wunderkind’s Autonomous Marketing Platform leverages the power of artificial intelligence (AI) to streamline the entire marketing build, report and optimisation process.

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Activating Intent Data for Sales and Marketing

Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The reason is clear: intent can provide you with massive amounts of data that reveal sales opportunities earlier than ever before.