Sat.Jun 21, 2014 - Fri.Jun 27, 2014

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How Digital Technologies Have Changed The Retail Store

Forrester Omnichannel

One of my first jobs was as a sales associate at a clothing store, after which mall shopping lost any of the leisurely appeal it once held. I still find myself folding clothes I didn't unfurl and fixing hanger hooks to all face the same direction. Chalk it up to knowing how the sausage is made, or perhaps a logical side effect of working in eCommerce research, but I do most of my shopping online these days.

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Go Cloud or Go Home: 7 Fast Facts to Help You Decide

Kibo

Go Cloud or Go Home: 7 Fast Facts to Help You Decide In today’s digital landscape, having your head in the cloud is a competitive advantage. If you’re thinking about implementing an eCommerce solution to capture more online sales while enabling the retail shopping experiences your customers love – such as inventory visibility, in-store pickup, and fast fulfillment through ship-from-store – chances are you’ve already begun weighing the pros and cons of an on-premise versus Cloud-based solution.

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Don’t Trust Your Google Analytics Data Just yet, Perform a Tag Audit

Dynamic Yield

To become fully data-driven professionals and be able to test, optimize and/or personalize our web properties, we need to create a solid ground of data-driven decision making environment. The post Don’t Trust Your Google Analytics Data Just yet, Perform a Tag Audit appeared first on Dynamic Yield.

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Apache HBase for the Win, Part 1: All the Ways in Which it’s Bad – and Why it’s Still Great

Dynamic Yield

How we use Apache HBase to handle billions of monthly events coming from JavaScript-code embedded in our clients’ websites. The post Apache HBase for the Win, Part 1: All the Ways in Which it’s Bad – and Why it’s Still Great appeared first on Dynamic Yield.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Don’t Trust Your Google Analytics Data Just yet, Perform a Tag Audit

Dynamic Yield

To become fully data-driven professionals and be able to test, optimize and/or personalize our web properties, we need to create a solid ground of data-driven decision making environment. The post Don’t Trust Your Google Analytics Data Just yet, Perform a Tag Audit appeared first on Dynamic Yield.

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Apache HBase for the Win, Part 1: All the Ways in Which it’s Bad – and Why it’s Still Great

Dynamic Yield

How we use Apache HBase to handle billions of monthly events coming from JavaScript-code embedded in our clients’ websites. The post Apache HBase for the Win, Part 1: All the Ways in Which it’s Bad – and Why it’s Still Great appeared first on Dynamic Yield.

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