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The rise of conflicted consumerism: Cost-of-living prompts UK shoppers to weigh up price versus principles in buying decisions

365 Retail

A price versus principles paradox is creating a new cohort of ‘conflicted’ UK shoppers, who are simultaneously demanding value for money as well as products and services from retailers that tap into their sustainable values, the latest research from Asendia , the leader in international e-commerce and mail delivery solutions, reveals.

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From Retail to e-Tail: How to Launch an Ecommerce Website for Your Brick-and-Mortar

BigCommerce

Rohan Moore , founder and CEO of UK fashion company, Olive Clothing. Elli’s fashion company in the United States. To ensure that you’re offering a fair and competitive price for your products, you’ll want to look at what similar online retailers are charging. Most of the product itself was priced moderately.

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Ecommerce Content Marketing: 25 Epic Ways to Boost Sales

Ecommerce Platforms

A great example of an e-commerce brand that nailed newsjacking is ASOS (an online fashion retailer) piggybacking the Teen’s Choice Awards. Some of the questions to think about when you’re offering a product include: How much will shipping cost? How long does shipping take? Provide white papers.

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15 List Growth Email Marketing Strategies for eCommerce Websites

Inflow Insights

You’ll need to consider your customer purchase cycle, as well as the prices of your products, when choosing an offer to test. Consider giving away free samples of your products in return for an email, with the customer paying the shipping. This can include a percentage, a set dollar number, or another offer like free shipping.

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