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5 Data-Backed Ideas to Test for Your eCommerce SEM Strategy

Lemonstand

From software companies to online versions of brick-and-mortar stores, when it comes to marketing, everyone is headed towards one goal: make sure the channels they are using drive maximal conversion. We at SEMrush decided to explore how exactly search marketing strategies vary across verticals.

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Your 2023 Digital Strategy Forecast: Key Insights to Navigate Ecommerce

ROI Revolution

Google and Microsoft have introduced many different annotations and differentiators that you can include on your ads to make them stand out, such as adding “Fast & Free Shipping” as a callout.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

36% of consumers have experienced substantial shipping delays due to COVID-19 ( Narvar ). BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. Sporting goods. January 7 update. 9/14 update.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Business being good isn’t always a good thing. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. How did it happen? Ecommerce sales rose 11.1% sales growth.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Furniture & home sales grew 208% YoY, followed by sporting goods, hobby, and bookstore sales at 163%. Delivery is a huge consideration factor for customers, especially in an age where Amazon has made two-day shipping the expected norm. 36% of consumers have experienced substantial shipping delays due to COVID-19 ( Narvar ).

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. Other retailers shutting their doors this Thanksgiving include Best Buy , Dick’s Sporting Goods , and Kohl’s. Sporting goods.

eCommerce 193
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. Other retailers shutting their doors this Thanksgiving include Best Buy , Dick’s Sporting Goods , and Kohl’s. Sporting goods.

eCommerce 156