The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges
BigCommerce
FEBRUARY 13, 2018
By 2001 the company was profitable. With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context. Plus, with shipping upgrades that make rapid delivery available to customers, even the lag time of order fulfillment can be minimal (think Amazon Prime Now , for example.).
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