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What is ActiveCampaign and why do you need it?

Email Audience

APRIL 8, 2022

They’ve been in business since 2003, serving B2B, B2C, and eCommerce customers. ActiveCampaign is built on the idea of driving growth with better customer experiences. And so they’ve created marketing and sales tools for lead generation, lead conversion, and customer retention. Who is ActiveCampaign for?

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How to Reduce Risk – Email Marketing Security Tips from THE Expert

Demac Media

SEPTEMBER 12, 2017

In fact, 80% of retail professionals indicate that email marketing is their greatest driver of customer retention. Even though email has been around for decades, the technology behind it hasn’t changed much. ROI with email is getting bigger, and email sends have kept growing. Be on the lookout for a changing of regulations.

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