Retail TouchPoints

MARCH 26, 2021

At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.

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Customer Experience Technology Customer Fulfillment 312

Optimizely

MARCH 1, 2018

. When it comes to ecommerce success metrics, customer retention is the only thing that matters to Dominic Coryell. Because the company is offering a new type of service to its customers, it can sometimes be challenging to convert new buyers. Nurtures new customers to encourage a purchase. …and much more.

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Customer Retention Customer eCommerce Marketing 170

Fabric Blog

MAY 17, 2021

Customer acquisition is vital to brands, but it is only part of the formula for success. If you want your business to remain successful long-term, you need to retain as many customers as possible. You’ve heard that it is cheaper to convince someone to buy again than to find a new customer.

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Retail TouchPoints

APRIL 1, 2024

Research shows that nearly 30% of businesses lacking appropriate multilingual support have lost customers. On the other hand, businesses providing multilingual support see tangible benefits, like bolstered loyalty that improves overall customer retention. However, not all translation platforms are created equal.

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Retail Customer Experience Customer Retention Technology 315

Retail TouchPoints

JANUARY 23, 2024

The positive vibe of the show was largely driven by retail executives’ obvious eagerness to explore which new technologies would help them maximize customer retention and business growth in 2024. Artificial Intelligence (AI) It should come as no surprise that AI was the “golden child” of this year’s Big Show. It clearly is.

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ACH Multi-channel Technology Customer Retention 269

Retail TouchPoints

DECEMBER 15, 2022

It also offers loyalty amplifiers such as sweepstakes, UGC contests and trivia, with the goal of helping brands enhance customer acquisition, program onboarding and education, revenue, point burn, customer retention and brand advocacy.

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Customer Retention Customer Loyalty Subscription Presentation 253

Retail TouchPoints

JUNE 15, 2023

Mondelez International Ben Bridge Jeweler Marketplace Strategies & Technologies DRINKS Staples, Inc. These companies, and their award-winning strategies and campaigns, will be featured in more detail in an awards report, running later this June.

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Customer Retention Jewelry Outdoor Fulfillment 264

Retail TouchPoints

FEBRUARY 7, 2024

Using Technology to Enhance Gamified Experiences As technology evolves, brands have the opportunity to truly take advantage of gamification, creating immersive and interactive experiences that significantly surpass those of the past. Focus on customer retention.

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Retail Games Clothing Customer Retention 275

Retail TouchPoints

SEPTEMBER 13, 2023

There’s no doubt that preventing and streamlining chargebacks significantly benefits retailers, but companies should also consider a comprehensive strategy around collaboration and technology to reduce the risk of chargebacks, improve operations and ultimately reap dividends in the form of increased profitability and customer loyalty.

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Shipping Costs Payment Services Banking Retail 268

Demac Media

JULY 12, 2017

In-store, online, mobile, pop-up shops, all are front of mind when thinking about creating great customer experiences and improving our customer retention (i.e. What About Using Shipping For Customer Retention What about the back-end of every order? These are: Better Tools / Technology. What about shipping?

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Customer Retention Shipping Costs Customer Shipping 38

Retail TouchPoints

NOVEMBER 18, 2020

But the first step, before marketers consider how they’ll maintain this customer loyalty, is to examine the latest consumer data in order to understand key shifts in their customers’ behavior. Loyalty programs are considered among the best tactics for building customer retention, as they can help increase purchase frequency.

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Customer Retention Information Customer Loyalty Mobile 262

Retail TouchPoints

APRIL 11, 2023

Instead, returns should be viewed as an opportunity to create a positive experience for a customer, leading to a loyal customer base and long-term ROI. Companies that invest in a personalized customer service (CS) program will see improvement in both savings and revenue, despite the loss on returns.

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Customer Retention Customer Loyalty B2B Customer 286

Retail TouchPoints

JUNE 29, 2021

Prior to the pandemic, many grocery and CPG brands had started piloting AI-driven technology or autonomous features in stores. Over the course of 2020, retailers increasingly turned to AI-driven technology to optimize their operations and better understand their customers. What to Expect from AI in Retail Over the Next Year.

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Payment Services Retail Customer Retention Payments 235

Retail TouchPoints

AUGUST 7, 2023

Businesses of all sizes can provide subscription-based services to their customers, offering add-ons and integrations from third-party vendors. Customers benefit from being able to pay as they go for the technology they are consuming. T-Mobile, for example, offers Netflix along with connectivity services, all in one bill.

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Subscription B2B Mobile Customer Experience 244

lateshipment

FEBRUARY 6, 2024

Profitability: By subtracting Customer Acquisition Costs (CAC) from CLV, a business can determine the profitability of acquiring and retaining customers (a metric known as adjusted CLV or CLV to CAC ratio). What matters is that customers have a low tolerance for delivery issues and will shift to a competitor after one poor experience.

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eCommerce Customer Customer Retention Merchant Services 130

UpSellIt

FEBRUARY 20, 2024

As a leading technology publisher and conversion optimization specialist, we understand the importance of innovation and staying ahead of the curve. We’re dedicated to staying at the forefront of technological advancements and industry best practices to continue delivering top-tier solutions.

Customer Retention 132

Customer Retention Merchant Services Conversion Optimization Recommendation 132

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Returning customers also benefit your reputation, strengthening your market position.

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Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

MARCH 25, 2024

Community If you’re tasked with customer retention and loyalty and are trying to uncover new ways to cultivate community, then this track is for you. Commerce Retail executives and analysts will explore the future of commerce and how the convergence of content, community and commerce will drive future technology investments.

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Retail Article Omnichannel Customer Experience 243

Retail TouchPoints

APRIL 12, 2023

Grocers that convince customers to become loyalty card holders, for example, will achieve levels of customer retention that restaurants don’t often see. With that loyalty card, customers can find personalized offers in-store that ease and enhance the shopping experience. Hyper-personalization is also on the rise.

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Retail Shipping Costs Supplies Customer Retention 262

RTP blog

AUGUST 30, 2019

The vast troves of digital footprints left by consumers across the digital realm should make it easier for retailers and brands to create a uniquely personalized customer experience in digital channels — especially in a vertical of retail that is already so personal.

Customer Retention 150

Customer Retention Department Stores Customer Experience Fashion 150

UpSellIt

APRIL 18, 2018

Among those being recognized at the 2018 International Performance Marketing Awards (IPMA’s), UpSellit can be found as a nominee for ‘Best Performance Marketing Technology’. What makes UpSellit an example of marketing technology innovation? Why is ‘Best Performance Marketing Technology’ the right category for UpSellit?

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Technology Marketing Customer Retention Gifts 60

lateshipment

OCTOBER 2, 2023

And providing a voice to the customer can go a long way. Customer retention activities Customer retention activities could be a number of activities with which you can stay in constant touch with your customers and build a relationship with them. Brands can leverage personalization to achieve this.

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Marketing Customer Retention Channel Social Media 130

Algopix

APRIL 14, 2024

Mattan Danino – WEBITMD Mattan Danino, leading WEBITMD, is known for his innovative approach in blending technology with traditional marketing strategies to drive eCommerce growth. Her strategic insights help businesses to innovate and thrive in the digital era, focusing on integrating new technologies to enhance consumer experiences.

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eCommerce Marketing eCommerce Marketing Toys 113

Retail TouchPoints

SEPTEMBER 19, 2022

Every interaction holds the potential to impact overall customer satisfaction and long-term customer retention. Adopting New Technologies to Keep Frontline Workers Engaged. Few are even talking about the role of technology in reducing stress for frontline workers.

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Marketing Retail Information Customer Retention 246

Retail TouchPoints

MAY 2, 2023

Is it possible for you to retain happy customers while not losing a fortune? Embedded Protection You can reduce the pain points of the online shopping experience with some forward-thinking technology that just so happens to make it easier for your customers to get what they want. The short answer is, yes. But How Does it Work?

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Customer Retention Shipping Costs Customer Merchant Services 272

Retail TouchPoints

JULY 10, 2023

The world of retail is getting ready for its iPhone moment using breakthrough generative AI technology. For example, a retailer looking to use the technology for generating descriptions in ecommerce product catalogs would train the model on relevant product information and metatags specific to its brand and items they sell.

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Merchant Services Shipping Costs Retail Social Media 278

Retail TouchPoints

JULY 1, 2021

It provides them with a tool to focus on current customers’ traffic vs. leveraging illegal mediums to attract new customers. Typically, customers do not mind these often non-altruistic but profitable methods of customer retention. Why does customer loyalty work?

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Customer Loyalty Customer X-cart Customer Retention 187

Retail TouchPoints

SEPTEMBER 29, 2021

While subscriptions have been an option for consumers in a number of retail environments — from apparel and pet supplies to media consumption — the COVID-19 pandemic accelerated the adoption of subscriptions in a variety of industries that turned to payment technology to adapt their business.

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Subscription Payment Services Payments Automotive 295

Retail TouchPoints

DECEMBER 21, 2021

Many retailers have digital screens and displays peppered throughout their stores, but none of these channels brings the impact that the screen in a customer’s hand offers. People today rely on their smartphones for so much, making the technology a great way for retailers to engage with customers and vice versa.

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Retail TouchPoints

DECEMBER 20, 2021

In some cases, we want to accelerate the adoption of new technologies and up the pace of innovation. RTP: What are some specific technologies that you think will be helpful? Smith: We liked that Mavely was an early-stage technology company and that we could work together on expanding the platform.

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Social Media Customer Retention Technology B2C 260

Digital Doughnut

MARCH 6, 2023

SMEs can often be faced with time and resource pressures when it comes to customer acquisition - from selecting the right marketing tools and facilitating online conversions, to customer retention and beyond.

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Customer Retention Customer Marketing Customer Experience 98

Retail TouchPoints

DECEMBER 18, 2020

To fulfill purchase orders and support customer retention in this uncertain landscape, companies have reevaluated their supply chain processes and adjusted their logistics frameworks. Improve Supply Chains, Boost Customer Satisfaction. Technology provides support here. Truck driver shortages. Altered trucking routes.

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Supplies Shipping Costs Operations Customer 246

Wiser

NOVEMBER 1, 2023

This technique utilizes technology to deliver personalized ads that specifically target potential customers, gently reminding them of the products they have already shown interest in. The goal is to motivate customers to return to the website and complete their purchase.

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Customer Customer Retention Shopping Carts Conversion Optimization 146

Retail TouchPoints

JULY 19, 2021

In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments.

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eCommerce Supplies Consumer Customer Retention 299

Retail TouchPoints

JULY 5, 2022

Prediction 1: Retailers will continue to balance customer acquisition and retention. In 2021, retailers shaped their omnichannel strategies around two key issues: customer acquisition ( 63% ) and customer retention ( 58% ). That means empowering them with tools, technology and enough time to do their jobs well.

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Omniconvert

FEBRUARY 7, 2020

Customer retention is one of the most important areas of marketing to acquire as a skill – it can help. The post How Do the Best Companies Retain Customers? appeared first on ECOMMERCE GROWTH Blog.

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Customer Retention Customer Blog eCommerce 117

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

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B2B eCommerce Customer SEO 146