Macy’s vs. HBC: Two Different Takes on the Ecommerce Spinoff
Retail TouchPoints
JUNE 23, 2022
However, with the prevailing winds of retail moving in the direction of “channel integration,” “omnichannel,” “frictionless experiences,” (insert your favorite buzzword here), the broad consensus among retail experts is that ecommerce spinoffs are a terrible idea. The push toward omnichannel retail isn’t going away either.
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