2007 2024 Marketing Social Media 
Omnisend
JANUARY 19, 2024
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Retail TouchPoints
DECEMBER 14, 2023
I would say it was probably 2007 when [the brand] started getting a little more notoriety. I mean, we’re not a bunch of marketers who sat in a room and tried to figure out how to “own” Christmas. When social media came onto the scene, it became apparent that kids and their families were looking to us for these answers.
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