The Definitive Guide to Selling on Amazon


I’ve had to draw the line plenty of times in my writing career, refusing to call something “definitive,” comprehensive” or “all-inclusive” if it wasn’t that. This book’s headline, Definitive Guide, is the only possible way to describe what you will find in the subsequent chapters.

Physical retail: Definitely different, far from dead

Steve Dennis

From recent headlines you might assume that sales in brick & mortar stores must be falling off a cliff. You’d be wrong. Yes, e-commerce is growing at a much faster rate, but revenues in physical stores remain positive (1%-2% growth depending on the source). There is also a sense that online shopping is becoming the dominant way most people shop.

Trending Sources

Countdown To Catalyst: The Definitive Conference Packing List


The post Countdown To Catalyst: The Definitive Conference Packing List appeared first on Channel Advisor. As we get closer to the opening keynote of Catalyst 2017, stay tuned to this blog for Catalyst stories, announcements and conference tips in our “Countdown to Catalyst” blog series.

The definitive guide to email marketing segmentation


You’ll definitely want to read #4. When it comes to email marketing success, we’ll admit it, we’re biased: our favorite awards program is definitely the Klaviyos ! The post The definitive guide to email marketing segmentation appeared first on Klaviyo. In our recent ecommerce industry benchmark report , we shared our findings from analyzing a thousand companies and the results from over a billion emails. One of the key takeaways: segmentation is the name of the game.

Enhanced Ecommerce via Tag Manager Implementation Guide


It goes way beyond your basic transaction tracking, and it would take a lot longer to implement, but the depth of the data would be definitely worth it. As you might know, Enhanced eCommerce requires a special kind of implementation. Start off right First and foremost, you have to enable Enhanced Ecommerce reporting for your […]. The post Enhanced Ecommerce via Tag Manager Implementation Guide appeared first on Canonicalized. Analytics Tag Manager

Assess Your Innovation Capability Maturity

Forrester eCommerce

For the last 20 years, our economies have been moving from “atoms” to “bits,” to use Nicholas Negroponte’s definition of “being digital”. Digitalization forces you to transform your approach to innovation.

How to Re-Engage Your At-Risk Customers


But if you’re seeing no engagement at all, those customers are definitely at-risk. Are your customers at-risk? You may not think so, but if a group of buyers hasn’t engaged with your brand at all in more than 30 days, they may be.

REPORT: Omnichannel Marketing is All Hype, No Execution


This means it’s definitely not too late to get your brand on track with a better ecommerce marketing strategy. The experts all agree: omnichannel marketing is key to success in ecommerce.

Woocommerce SEO Optimization – Everything you need to do now!


It will definitely help anyone who is looking to improve their Search Engine Optimization regardless of the platform. Everything you will read in this article about WooCommerce SEO and beyond it's tested under sweat and tears. The ones who will win the eCommerce SEO game will do so by the quality of implementation and by creativity. The post Woocommerce SEO Optimization – Everything you need to do now! appeared first on Canonicalized. eCommerce SEO

How to Use Emojis to Increase Push Notification Tap Through By 25%


Well, the best mobile marketers are definitively full of — and they are reaping the rewards because push notifications with emojis get an average of 25% greater direct tap throughs than mobile messages without a thumbs up, high five, dollar sign, or any other emoji you can think of.

Will Co-Retailing Be The Next Step For Brick-And-Mortar?

Retail TouchPoints

There’s definitely a dedicated level of consumer from any brand, but how do you build upon that? But as more retailers struggle to optimize their present store space, or smaller businesses seek to minimize brick-and-mortar costs, these opportunities will definitely be more enticing.

The Complete Handbook to Sales Tax, Business Tax and Amazon FBA Tax (+92 Ways to Save)


Sadly, doing them incorrectly (and definitely not doing them at all) can cost you your business. The true definition of sales tax nexus , and what it means for your business. Paying your taxes isn’t what any entrepreneur dreams of when starting a business.

Ecommerce Trend: Furniture Retail Growth Opportunities

Blue Acorn

Unfortunately, because many requirements are alike, the requirements definition process is often approached by filling out “boilerplate” templates listing functionality and features. Requirements Definition.

Analog Vs. Digital: Room For Both?

Retail TouchPoints

The textbook definition is data transmitted through a continuous stream. By Ryan James Dee, Interactions The world is flat…screened. According to the International Telecommunication Union, 81% of the developed world is online.

Are Consumers Willing To Shop In A Robotic Grocery Experience?

Retail TouchPoints

I think I would definitely miss those interactions and feel-good moments. Definitely food for thought… Adam Blair, Executive Editor: I’m really of two minds about this. The Amazon acquisition of Whole Foods is top-of-mind in retail and on Wall Street.

Ecommerce Landing Page: Secrets and Optimization Tips for 14,575% Growth


The definition and application varies from organization to organization. Get Advice from the Industry's Landing Page Leader. Bounce Exchange is the 7th fastest growing business in the U.S. And landing pages are their secret weapon.

Retailers, Are You Funding Amazon?


Definitely NOT a sound business practice. Yes, this is definitely blasphemy! However, your main systems like your OMS, POS, or WMS should definitely NOT be on the Amazon cloud. ­­­­ Retailers , Are You Funding Amazon?

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SEO Checklist: How to Conduct an Advanced Ecommerce SEO Site Audit in 40 Minutes or Less


Google offers abstract, somewhat conflicting, and ultimately non-definitive information on how it ranks pages —- though many experts have accurately tested and hypothesized at what their top ranking factors might be. If they can’t index a page, then they definitely won’t be able to rank it.

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How to Build an Influencer Program for Your Brand in 6 Months (No Massive Payout Required)


And it definitely is. It has definitely been a lot of learning through various processes. It’s a question I’m asked at every single in-person meetup I do: “What is your advice about using social influencers to grow sales?”. And, it’s a very hard question to answer.

Purchase Attribution: Taking Marketing Attribution Beyond Channels


It’s easy to forget that the dictionary definition of “attribution” is simply responding to a correlation between two events, or recognizing that Customer Action X results in Outcome Y.

Now Is the Time to Ride the Digital B2B Wave. Our Latest White Paper Provides Key Insight and Platform Considerations


As of 2017, if you are not at least planning a comprehensive B2B digital commerce experience for your business, then you are at definitely at risk of being outpaced by the competition. This may come as a shock to those that have not seen some of the latest research, but here goes.

28 Ecommerce Conversion Rate Optimization Steps Guaranteed to Increase Sales


First, let’s begin by defining a conversion –– which often has a different definition business to business. Don’t over-promise here, but definitely make it as painless and as easy as possible for customers to return products (within reason). Does this sound familiar?

5 Remarketing Strategies You Can Use to Increase Conversion Rates

Bootstrapping Ecommerce

You may or may not have heard of remarketing, but you’ve definitely encountered it on and off the Internet. One of the most popular forms of online or digital remarketing is served from Google ads. Have you ever visited a website or searched for something only to be shown ads for that particular website or […]. The post 5 Remarketing Strategies You Can Use to Increase Conversion Rates appeared first on Bootstrapping Ecommerce. Conversion Optimization


Steve Dennis

You can definitely find at least one person who can give give you chapter and verse on my ninja-like avoidance skills. Lately it seems like some people are all about whataboutism.

Advanced Conversion Tips: Analysis, Action & Attribution for 567% ROI


Let’s start at the beginning with an explanation of the idea behind conversion rate optimization, and the definition of a few basic terms. The dream is a familiar one… . Every ecommerce store owner dreams of growing their online store to rival all the big names out there.

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The Importance Of Being Human – A Cautionary Take On AI In Marketing

Retail TouchPoints

There is a definite tension between the need for ubiquitous response and the challenge of providing human talent to meet that demand.

5 Tips for Designing a High Converting Website Pop Up (Plus 4 Bonus Conversion Tactics)

Traffic and Sales

You definitely can and it’s not rocket science. It’s no secret, website pop ups have changed the way online businesses engage, interact, and convert their visitors. Whether you like them or not, they are incredibly effective, especially when used right.

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VirtoCommerce Review: A Highly Advanced Enterprise Ecommerce Platform For Serious Business

Ecommerce Platforms

However, there is definitely a learning curve involved with VirtoCommerce, so those without the technical skills to handle it will end up spending too much time with training. Hobbyists stop reading. Because VirtoCommerce probably isn't your cup of tea.

The Power of YouTube Influencer Marketing: 2X Brand Awareness Plus Customer Trust & Sales — What’s Not To Love?


The brand sponsored his adventure –– which if you haven’t, definitely watch! There’s a variety of influencer marketing tactics out there –– and many of them are highly effective.

How to Sell Furniture Online: The Epic Guide

Ecommerce Platforms

It's not impossible to pull off, and you're most definitely going to make good money if you can move the inventory, but you mustn't forget about storage. Similar to the jewelry or bottled water businesses, furniture stores have little secrets kept hidden from you in their drawers.

Need Ecommerce Business Ideas? 27 Experts Give You Their Best Bet


If you can corner the same kind of situation, definitely go for it. Thinking about launching an ecommerce business, but don’t know where to start? Well, an ecommerce business idea would be helpful. Of course, that’s just for starters.

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How to Boost Ecommerce Revenue With Customer Loyalty Programs

Ecommerce Platforms

It could definitely be duplicated for an online store since the company utilizes both landing pages, emails, and SMS messaging. What's one of the main problems with selling on places like eBay, Amazon, and even Etsy?

Omnichannel Convenience Vs. Unique Experience: How Can Retailers Find The Right Balance?

Retail TouchPoints

The idea of BOPIS (or BORIS, as the study also covers) always has appeared very convenient on paper, so people may see that in the heat of the moment and think “that would definitely get me in the store.”

The Case for Using a Physical Catalog to Boost Ecommerce Sales


As marketing budgets get re-allocated, many retailers are definitely scaling back the number of catalogs they mail and are being more selective to whom they are mailing to. Are catalogs still relevant?

Working in an Amazon Warehouse


It’s slowly starting to subside, but I think you always have a little bit of seller’s remorse almost, but definitely when I sold it I was pretty jubilant. Dave : I definitely think there’s still a lot of opportunity there.

Instagram Shopping: The Future of Mobile Ecommerce + 19 Tips to Increase Conversions Now


A smoother purchase funnel will definitely alleviate this pain point, and lead to a smoother buying process for brands on Instagram selling their goods.

Shrinking To Prosperity: Can Store Closings Save Struggling Retailers?

Steve Dennis

While I cannot definitively say that mass store closings indicate the beginning of a downward spiral, I would definitely reject that notion that they are a panacea. It seems as if major store closing announcements are becoming a nearly daily occurrence.

How to Build a B2B SEO Strategy That Will Put You Ahead of the Competition


The goal here is to make that prospective customer feel welcome, and to speak to them in a way which gently but definitely moves them toward a sale. Your Quick Takeaway.

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How to Leverage Behavioral Data Across Your Company


You definitely knew that… cue engineers and marketers nodding their head slowly … Customer Data Management with Segment.

6 Metrics You Might Think are Important But Really Aren’t (And What to Track Instead)


Definitely not. You know all of those metrics you track? They’re probably worthless. I’m not saying they have absolutely no value, of course. I’m just saying they’re doing nothing for your bottom line most of the time. These are the things that you think matter, but don’t.

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