Viya, China’s top livestreaming influencer, vanished from cyberspace after receiving a $210m fine for tax evasion.
Ecommerce Platforms
FEBRUARY 3, 2022
According to her autobiography, Viya started her online business on Taobao in 2012, selling garments with her husband. WeChat (multi-purpose instant messaging, social media, and mobile payment). In 2020, she was selected as Fortune China Most Influential Businesswoman, and Forbes China Up-and-Coming Businesswoman in 2021.
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