Bright spots in down markets: Top 10 domestic and international travel destinations in February


Following the usual post-holiday travel surge, February saw Americans decrease domestic and international flight purchases by double-digits. Read on for our full online travel findings.

One Segmentation Secret to Influence 98% of Prospective Travelers

Dynamic Yield

With the right technology and best practices, travel businesses can get to know the consumer and her needs. The post One Segmentation Secret to Influence 98% of Prospective Travelers appeared first on Dynamic Yield.

Dave Munson from Saddleback Leather


He shares what makes a good promo video, how he balances travel, work, and family, and overcoming tough times in business. We talk about video, we talk about traveling, talk about a lot of different things. Are you able to still get on the road and travel like you used to?

The Data Digest: Social Media And The Summer Getaway

Forrester eCommerce

customer insights data insights social media travel & leisureThe many automated “out of office” messages that return when I send emails each day are a sure sign that summer vacations are in full swing. Whether people are enjoying life unplugged or preparing for a seasonal destination, one topic seems to dominate thoughts and conversations: the leisure getaway. The conversation that occurs between friends […].

The Global Digital Marketing Gap

Forrester eCommerce

Over the past few years, I was lucky enough to travel to many different places: in most European countries, in the US, in Brazil, in the Middle East, in India, in Indonesia or very recently in Japan and Thailand. The digital revolution is happening all over the place and it is fascinating to see how […]. advertising agencies artificial intelligence (AI) B2C marketing brand experience consumer mobility digital marketing globalization & localization

Rewards Case Study: Southwest Airlines Rapid Rewards

travellers. companies considered “major carriers” , competition in the travel industry is fierce. When it comes to choosing the perfect airline, there’s no shortage of options for U.S. With 18 U.S As a result, customer retention is more critical to staying in the air than ever before. In an industry this competitive, how do airlines keep customers coming back, flight after flight? Program Case Studies

Digital Influence Drives Online Non-Life Insurance Sales In Europe

Forrester eCommerce

The forecast analyses the size and growth of the motor, property, and travel insurance markets in the UK, Germany, France, Spain, Italy, the Netherlands, and Sweden. European insurance buyers increasingly research their purchases online.

Dealing With FOMO (Fear Of Missing Out) And How To Find Work Life Balance

My Wife Quit Her Job

Me: I feel like a slacker) Another friend is living it up by taking time off and travelling the world. (Me: I have a love hate relationship with Facebook. On one hand, Facebook allows me to keep in touch with and keep track of what my friends are up to.

Maplin selects Kirona’s online booking and mobile services software for streamlined processing

Retail Technology Review

Maplin, the UK's specialist technology retailer, is partnering with Kirona to help customers and staff book services through an online solution, helping to minimise wasted time for travelling home service providers

2017: A year in review (and a preview of 2018)

Ecommerce Platforms

months of 2017 traveling around the Southwest (we spent the time in Colorado and New Mexico). Our plan was to spend 6 months to a year traveling around the country but we both realized quickly that we need a ‘home base’ and weren’t cut out for living out of vacation rentals.

Want a free book that will make you laugh?

Bryan Eisenberg

All Over the Place: Adventures in Travel, True Love, and Petty Theft. My friend Geraldine DeRuiter ( @everywhereist ) is about to release her first book. The book will be released May 2nd. The reviews have been amazing so far. I am sure you will love her writing like I do.

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4 examples of better intent-based audience buying


Travel. Travel advertisers care about completed bookings on their own website, competing sites, and online travel agencies. Now, let’s say a travel company is looking to grow its loyal customer base.

3 Ways to Get Buyers to Opt In Without a Discount


If you give your email, you join the #WCOgirlgang, an active Instagram community that shares beautiful and inspiring travel photos. Ecommerce buyers are smart. They know that many brands will offer a small discount if they sign up for a newsletter or share their email address.

The 8 Must-Follow Business Principles That Drove 832% Growth and $5M in Revenue


I was convinced I could run a business while traveling, making U.S. Word travels fast –– especially online. Word of our product and service traveled fast and we started picking up sales through referrals.

How to Boost Ecommerce Revenue With Customer Loyalty Programs

Ecommerce Platforms

The travel and gaming industries are known to implement this model, but it has also been seen in other markets. For Marriot, you can earn points on air travel, hotel stays, and when using a credit card.

150 Years of the Best Holiday Campaigns


Give a Garmin Hits on Travel, Humor and Holiday Stress. Did Coca-Cola create the modern day Santa Claus? Is Mr. Potato Head responsible for reshaping holiday TV advertising? How did a single advertising campaign raise over $40 million to fund children’s vaccines?

7 Tactical Ways Every Business Can Use Local Marketing to Sell More


But targeting an entire page to residents of King of Prussia wouldn’t make sense as people from all over the Pennsylvania/New Jersey/Delaware region travel out there to shop. Location-based marketing is part of our daily lives as consumers.

Homepages vs Landing Pages: Where to Drive Paid Traffic for Higher Conversions


You call up your travel agent. Your travel agent, who moonlights as an Uber driver, picks up you up and you’re away. You are the prospect and your travel agent/Uber driver is your ad. I’m going to give this to you straight.

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5 Personalized Emails You Need to Replicate Outside of the Inbox


If you’ve just sold someone a suitcase, you can infer that they’ll be traveling and recommend them other travel products. Gone are the days when you needed a dedicated specialist or agency to handle all of your e-commerce stores’ marketing.

La Maison Simons wins Supply Chain Innovation Award


Today Simons has grown to over 2,500 employees that include 48 world-class designers, and over 50 talented buyers traveling the globe to bring the world’s most tasteful fashion trends, ideas, and experiences to its stores.

Ecommerce Brand Storytelling: a Growth-Driven Guide


To differentiate from other competitors in the high-end bag and backpack industry, they feature amazing stories and photographs from customers who travel all around the world with their products.

Omnichannel Convenience Vs. Unique Experience: How Can Retailers Find The Right Balance?

Retail TouchPoints

Omnichannel fulfillment initiatives appear to fit best for people who are either always on-the-go or are looking for a cheaper deal, but those spending most of their shopping time browsing online are still going to need that extra incentive to travel to the store to pick up their order.

Shoppers are Aware of Amazon’s Alexa, But is Alexa Aware of Your Brands?


Voice search can happen in the aisles of your supermarket, while a consumer is traveling to your store, or anywhere and everywhere your consumer exists. In homes across the country, there are subtle shifts in shopping behavior taking place.

7 Post-Purchase Actions You Need to Take to Build Customer Loyalty


Adventure travel company The Clymb ran a contest through Twitter and Facebook, enhancing connection with their existing clients, gaining greater exposure and even new clients. Savvy business owners know that customer retention is worth its weight in gold.

Need Ecommerce Business Ideas? 27 Experts Give You Their Best Bet


There are planners, bullet journals, accessories, stickers, traveler’s notebooks, pens, stickers, washi tape, bookmarks and so much more. Thinking about launching an ecommerce business, but don’t know where to start? Well, an ecommerce business idea would be helpful.

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How to Increase your Sales with Better Product Photos

Traffic and Sales

When she is not working, she loves travelling and drinking a good coffee. This is a guest post by Holly. Holly is the founder of Pixc , an on demand image editing company. She has a passion for eCommerce and design. High quality product photos are the key to increasing your online sales.

Raising the Benchmark of a Good Customer Experience


The partners traveled the world to unearth rare recordings on analog tapes, which they recovered and remastered into high-quality limited-edition vinyl and lacquer albums. Retailers are no strangers to the concept of remodeling their businesses.

How to Leverage Behavioral Data Across Your Company


In his free time you can find him surfing, golfing and asking his boss for time off to travel Tracking customer event data, such as for Kissmetrics’ behavioral analytics solution, is an integral part to any successful online business–but I bet you already knew that.

Where in the world is Steve?

Steve Dennis

I’ll be traveling quite a bit over the next few months attending major industry conferences and (often) delivering my latest keynote “A Really Bad Time To Be Boring: Reinventing Retail In The Age Of Amazon.”

Here Are 5 Big Problems With Your Retargeting Efforts

Ecommerce Platforms

This is especially true for industries like travel and plastic surgery. Experienced ecommerce pros know the deal. There's no magic formula when it comes to marketing to customers. It takes testing, making mistakes and learning what your specific customers want.

8 Great Ideas for Driving More Qualified Traffic to Your Ecommerce Store


By showing up on page 1 of Google for keyword phrases that relate specifically to the products you offer or industry you operate in, you’re ensuring that the right people (people who might be interested in buying products from you) are finding and traveling to your website.

Digital commerce is playing a pivotal role in customer experience strategies.


The three-dimensional technology is particularly useful in travel, real estate, engineering and esthetic medicine. Digital commerce is playing a pivotal role in customer experience strategies.

Future of Ecommerce: How Technology Will Change in 20 Years

Blue Acorn

This week in the Future of Ecommerce series, we travel to the future, 20 years out, to see what may be widely adopted within the industry. Probably not, at least not without some form of more cost effective space travel and rapid colonization effort.

Everything You Need to Know About Bitcoin and Blockchain in Ecommerce

Ecommerce Platforms

This is one of the largest travel booking sites in the world. There are several trends influencing the ecommerce industry as a whole, but arguably the most visible of these is bitcoin.

Voice Technology is Changing the Rules of Ecommerce and Customer Experience


The travel portal, Kayak also uses voice-enabled, natural language technology to help travelers pinpoint their next trip. By 2020, 30% of searches will be carried out without a keyboard or screen 1.

Behavioral Marketing: A Closer Look at What Gets Consumers Clicking


This ad from Expedia targets last minute shoppers looking for a great travel deal. In the past, marketing to consumers based on things like how many pages they visited on a site were rudimentary at best.

Where To Find The Best Copyright Free Photos Online [25+ sites]


Travel Coffee Book. Travel photos! Stock photos are expensive. That’s no secret. They’re prices can reach the hundreds and thousands depending on the use case and quality. And while they definitely have their time and place, they’re not always needed.

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How to Find the Best Niche Products to Sell On Your Store

Ecommerce Platforms

For example, the keyword “female travel tips” doesn't make sense for finding niche products, since the people searching are most likely looking for information, such as a blog posts. When it comes to finding niche products to sell online, randomness kills all.

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Road Trippin’

Forrester eCommerce

I took a trip this past weekend and realized that part of my travel was a good reminder of how to think of the overall customer journey. So I thought I’d take the time to tell you all one example I had from this weekend as a consumer out in the wild. My fiance and […

Experience-Driven Commerce: 6 Ways to Become an Experience Business


” Instead, his car changed the way people travel, and decades later, Mercedes Me changed the way people used cars. This post is based on a keynote by Brad Rencher , Executive Vice President and General Manager of Adobe at the Summit 2017 conference.